2 prices from Zooplus UK
DryCompletePuppyGrain-freeFish oil
Good points
- 75% meat
- Low starch, about 22% carbs
- No ingredient deductions
Worth knowing
- Added plant protein, starch or fibre
First ingredients: Chicken (67%, from dried chicken), chicken mince (8%), potato starch (7%), peas (6%, from dried peas)… All ingredients
Label checked- Meat
- 75%
- Protein, dry weight
- 42%
- Carbs, dry weight
- ~22%
- kcal/100 g
- 371
Ingredients
Listed first: Chicken. 75% of the recipe is declared meat.
- Meat 75%
- Plants 13%
- Other 3.1%
- No amount given 8.9%
Chicken (67%, from dried chicken), chicken mince (8%), potato starch (7%), peas (6%, from dried peas), poultry oil (3%, source of omega-6), beet pulp, poultry sauce, whole egg (from dried egg), cellulose plant fibres, minerals, salmon oil [source of omega-3, EPA and DHA], vitamins, tomato [from dried tomato], carrot [from dried carrot], chicory extract [FOS], lucerne meal, seaweed/kelp, yeast extract (min. 0.1% purified beta-glucan), glucosamine, methyl sulphonyl methane, chondroitin, peppermint, paprika powder, turmeric, thyme extract, citrus extract, taurine (1000mg/kg), yucca extract, cranberry, fennel extract, carob bean extract, ginger, rosehip extract, dandelion extract, rosemary oil extract, oregano, probiotics: contains E1705 Enterococcus faecium cernelle 68 [SF68: NCIMB 10415] (1,000,000 KBE/kg) to help establish, maintain and renew a balanced intestinal flora in puppies
Meat named animal protein
Additives
per kg: Nutritional additives: Vitamin A [retinyl acetate] (19,000 IU), vitamin D3 [cholecalciferol] (2000 IU), vitamin E [alpha tocopherol acetate] (640mg), sodium selenite (0.33mg), calcium iodate anhydrous (3.26mg), ferrous sulphate monohydrate (233mg), cupric sulphate pentahydrate (40mg), manganous sulphate monohydrate (94mg), zinc sulphate monohydrate (444mg). Technological additives: Natural antioxidants: mixed tocopherols. Zootechnical additives: Gut flora stabiliser: E1705 Enterococcus faecium cernelle 68 [SF68; NCIMB 10415] (1.000.000,00 KBE).
How we read this label
First ingredient: “Chicken”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| Chicken (67%, from dried chicken) | Named meat | 67% |
| chicken mince (8%) | Named meat | 8% |
| potato starch (7%) | Vegetable, fruit or plant | 7% |
| peas (6%, from dried peas) | Vegetable, fruit or plant | 6% |
| poultry oil (3%, source of omega-6) | Fat, stock, extract or other processed ingredient | 3% |
| beet pulp | Vegetable, fruit or plant | Not given |
| poultry sauce | Fat, stock, extract or other processed ingredient | Not given |
| whole egg (from dried egg) | Other | Not given |
| cellulose plant fibres | Vegetable, fruit or plant | Not given |
| minerals | Other | Not given |
| salmon oil [source of omega-3, EPA and DHA] | Fat, stock, extract or other processed ingredient | Not given |
| vitamins | Other | Not given |
| tomato [from dried tomato] | Vegetable, fruit or plant | Not given |
| carrot [from dried carrot] | Vegetable, fruit or plant | Not given |
| chicory extract [FOS] | Fat, stock, extract or other processed ingredient | Not given |
| lucerne meal | Other | Not given |
| seaweed/kelp | Vegetable, fruit or plant | Not given |
| yeast extract (min. 0.1% purified beta-glucan) | Fat, stock, extract or other processed ingredient | 0.1% |
| glucosamine | Other | Not given |
| methyl sulphonyl methane | Other | Not given |
This label lists more than one recipe, so we read the first.
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 42% and carbs about 22%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 38% | 42% |
| above the usual 26 to 32% for dry foods | ||
| Fat | 20% | 22% |
| Carbohydrate | ~20% | ~22% |
| below the usual 39 to 50% for dry foods | ||
| Fibre | 4.5% | 5% |
| Ash | 8% | 8.9% |
| Moisturenot on label, 10% assumed | 10% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.
Energy371 kcal/100 gCalculated from the analysis.
Why it scores 59
The kind of meat scored best (12 of 15). How it’s made scored lowest (5 of 20).
This label lists more than one recipe, so we scored the first one.
How much meat?
30 / 45 points- Meat on the label26.3 / 35 points
75% declared meat, as weighed before cooking; full marks at 100%.
- Protein level3.7 / 10 points
Protein is 42.2% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
12.8 / 20 pointsEstimated carbohydrate: About 21.7% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
5 / 20 pointsHow it’s made: Extruded kibble: 6 of 20. Minus 1 for added plant protein, starch or fibre.
What kind of meat?
12 / 15 points- How the meat is listed12 / 12 points
The label lists the meat as fresh, which earns 100% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Less starch in the bowl
Half and half by calories with Forthglade Puppy Chicken & Liver Wet Dog Food (scores 73): carbs fall from 22% to 12% by dry weight, and protein is about 43%.
Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.
Best wet foods →Ingredient notes
3 noted, none cost points: mint, oregano and yucca extract. 41 flagged nothing.
- 3 noted
- 41 nothing flagged
- 2 not in our ingredient database yet
- MintNoted, no points takenFeed material (herb)
Why it’s noted and sources
Mint can upset a dog's stomach if eaten in large amounts; at the small amounts used in food, EU assessors found it safe.
- OreganoNoted, no points takenFeed material (herb)
Why it’s noted and sources
Can mildly upset a dog's stomach in larger amounts; used in small amounts as a flavouring.
- Yucca extractNoted, no points takenFeed material (flavouring)
Why it’s noted and sources
Added to reduce stool odour. The ASPCA lists the yucca plant as toxic to dogs, and in a dog study the extract raised a liver enzyme at 750 mg/kg of food, though not at 500. Labels rarely give the amount. We note it, but take no points off.
41 ingredients with nothing flagged
Alfalfa, antioxidants, beet pulp, carob, carrot, cellulose, chicken, chicory root extract, chondroitin, citrus pulp, cranberries, dandelion root, egg, fennel, ginger, glucosamine, minerals, MSM (methylsulfonylmethane), peas, pepper (spice), poultry fat, rosehips, rosemary, salmon oil, seaweed, starch, taurine, thyme, tocopherols (vitamin E), tomato, turmeric, vitamins, yeast
Allowed up to a legal maximum, none declared above it: copper, iodine, iron, manganese, selenium, vitamin A (retinyl acetate), vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Alfalfa, antioxidants, cellulose, chicory root extract, chondroitin, citrus pulp, cranberries, dandelion root, ginger, glucosamine, MSM (methylsulfonylmethane), pepper (spice), poultry fat, rosehips, seaweed, taurine, thyme, tomato, turmeric, vitamins, yeast, manganese, selenium, vitamin A (retinyl acetate), zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Alfalfa, antioxidants, beet pulp, carrot, cellulose, chicken, chicory root extract, citrus pulp, cranberries, dandelion root, egg, ginger, minerals, peas, pepper (spice), poultry fat, rosehips, rosemary, salmon oil, seaweed, thyme, tomato, turmeric, yeast
- ASPCA Animal Poison ControlCarob
- ASPCA Animal Poison ControlFennel
- ASPCA Animal Poison ControlRosemary
- ASPCA Animal Poison ControlThyme
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- Directive 2002/32/EC Annex I (as amended) (EUR-Lex)Selenium
- EFSA 2020 (PMC7448085)Turmeric
- EFSA FEEDAP (PMC13063795)Cranberries
- EFSA FEEDAP (PMC7448036)Ginger
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- FSA register of feed additives (GB)Rosemary
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Carob
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Fennel
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Seaweed
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Starch
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
2 not in our ingredient database yet
Epa and dha, poultry sauce
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Price unchanged since 10 Aug (3 readings).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 15kg | £65.19 | £4.35/kg |
| 4 Oct 2026 | Zooplus UK | Economy Pack: 2 x 15kg | £128.49 | £4.28/kg |
| 27 Sep 2026 | Zooplus UK | 15kg | £65.19 | £4.35/kg |
| 27 Sep 2026 | Zooplus UK | Economy Pack: 2 x 15kg | £128.49 | £4.28/kg |
| 10 Aug 2026 | Zooplus UK | 15kg | £65.19 | £4.35/kg |
| 10 Aug 2026 | Zooplus UK | Economy Pack: 2 x 15kg | £128.49 | £4.28/kg |
Your dog
Cost per day and grams for your dog
Similar foods
4 dry foods from other brands to compare, scoring 59 to 62.
Nourish Pet Food 80/20 Grain Free Salmon with Herring, Haddock, Trout & Sweet Potato Dry Dog Food
78% meatDry · All ages
Good£5.03/kg
Sources
Read from 1 shop, saved 4 Oct 2026.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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