Photo shows the mixed pack.
8 prices from Zooplus UK
Good points
- 60% meat
- Low starch, about 8% carbs
- No ingredient deductions
First ingredients: 60% meat and meat by-products (incl. 4% beef), broth, minerals, vegetable by-products All ingredients
Retailer’s own label, fully checked- Meat
- 60%
- Protein, dry weight
- 43%
- Carbs, dry weight
- ~8%
- kcal/100 g
- 101
Ingredients
Listed first: Meat and meat by-products. 60% of the recipe is declared meat.
60% meat and meat by-products (incl. 4% beef), broth, minerals, vegetable by-products
Meat named animal protein
Additives
per kg: Nutritional additives: vitamin D3 280 IU, vitamin E 35 IU, zinc (zinc sulphate, monohydrate) 21mg, copper (copper(II) sulphate pentahydrate) 1.8mg, iodine (calcium iodate, anhydrous) 1.4mg, manganese (manganese(II) sulphate, monohydrate) 0.8mg
How we read this label
First ingredient: “60% meat and meat by-products”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| 60% meat and meat by-products (incl. 4% beef) | Named meat | 60% |
| broth | Fat, stock, extract or other processed ingredient | Part of the item above |
| minerals | Other | Not given |
| vegetable by-products | Vegetable, fruit or plant | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 43% and carbs about 8%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 9% | 43% |
| within the usual 38 to 48% for wet foods | ||
| Fat | 7.5% | 36% |
| Carbohydrate | ~1.7% | ~8.1% |
| below the usual 9 to 21% for wet foods | ||
| Fibre | 0.3% | 1.4% |
| Ash | 2.5% | 12% |
| Moisture | 79% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the wet foods we rate.
Energy101 kcal/100 gCalculated from the analysis.
Why it scores 62
Starch scored best (17.3 of 20). How it’s made scored lowest (8 of 20).
How much meat?
24.8 / 45 points- Meat on the label21 / 35 points
60% declared meat, as weighed before cooking; full marks at 100%.
- Protein level3.8 / 10 points
Protein is 42.9% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
17.3 / 20 pointsEstimated carbohydrate: About 8.1% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
8 / 20 pointsHow it’s made: Cooked in the tin, tray or pouch: 8 of 20.
What kind of meat?
12 / 15 points- How the meat is listed12 / 12 points
The label lists the meat as fresh, which earns 100% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other wet foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
1 noted, no points taken: derivatives of vegetable origin. 8 flagged nothing.
- 1 noted
- 8 nothing flagged
- 1 not in our ingredient database yet
- Derivatives of vegetable originNoted, no points takenFeed material (declared category)
An unnamed category: the label doesn’t say which plant parts are used.
8 ingredients with nothing flagged
Broth (meat stock), minerals, tocopherols (vitamin E)
Allowed up to a legal maximum, none declared above it: copper, iodine, manganese, vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Manganese, zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Broth (meat stock), minerals
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
1 not in our ingredient database yet
Meat and meat by-products
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, mixed and sample packs last, excluding deliveryExcluding delivery
Sold as part of a mixed pack. This recipe comes in a pack with other recipes, so prices are for the whole pack, and the retailer may give one analysis for all the recipes in it.
| Shop | Pack | Price | Per kg | Link |
|---|---|---|---|---|
| Zooplus UK24 x 400g · £25.49 | 24 x 400g | £25.49 | £2.66/kgBest value in stock | Visit |
| Zooplus UK6 x 400g · £6.99 | 6 x 400g | £6.99 | £2.91/kg | Visit |
| Zooplus UK24 x 800g (mixed pack) · £47.49 | 24 x 800g (mixed pack) | £47.49 | £2.47/kg | Visit |
| Zooplus UKSaver Pack: 24 x 800g (3 Varieties) (mixed pack) · £47.49 | Saver Pack: 24 x 800g (3 Varieties) (mixed pack) | £47.49 | £2.47/kg | Visit |
| Zooplus UK6 x 800g (mixed pack) · £12.49 | 6 x 800g (mixed pack) | £12.49 | £2.60/kg | Visit |
Price unchanged since 10 Aug (3 readings).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 6 x 400g | £6.99 | £2.91/kg |
| 4 Oct 2026 | Zooplus UK | 24 x 400g | £25.49 | £2.66/kg |
| 27 Sep 2026 | Zooplus UK | 6 x 400g | £6.99 | £2.91/kg |
| 27 Sep 2026 | Zooplus UK | 24 x 400g | £25.49 | £2.66/kg |
| 10 Aug 2026 | Zooplus UK | 6 x 400g | £6.99 | £2.91/kg |
| 10 Aug 2026 | Zooplus UK | 24 x 400g | £25.49 | £2.66/kg |
Your dog
Cost per day and grams for your dog
Alternatives
3 wet foods score 6 to 9 points higher and cost up to 17% more.
- Meat
- 70% this food 60%
- Carbs
- about 2% this food about 8%
- To feed
- 9% less per 1,000 kcal
+9 pointsCompare
- Meat
- 66% this food 60%
- Carbs
- about 7% this food about 8%
- To feed
- 15% more per 1,000 kcal
+6 pointsCompare
- Meat
- 80% this food 60%
- Carbs
- about 11% this food about 8%
- To feed
- 17% more per 1,000 kcal
+6 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Own-label food: checked against the retailer’s label.
Retailer-verified. This is the retailer’s own-label food, so there is no separate maker’s website to check it against. We publish it because the retailer’s label is complete and passes our consistency checks.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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