1 price from Zooplus UK
WetCompleteAdultContains grain
Good points
- Low starch, about 13% carbs
- No ingredient deductions
- High protein, 50% dry weight
Worth knowing
- 18% meat
- Some meat not named by animal
First ingredients: Meat and animal derivatives (63%, 96% natural*, including 14% chicken, 4% turkey), cereals, derivatives of vegetable origin… All ingredients
Label checked- Meat
- 18%
- Protein, dry weight
- 50%
- Carbs, dry weight
- ~13%
- kcal/100 g
- 92
Ingredients
Listed first: Meat and animal derivatives. 18% of the recipe is declared meat.
Meat and animal derivatives (63%, 96% natural*, including 14% chicken, 4% turkey), cereals, derivatives of vegetable origin, minerals, herbs. *natural ingredients
Meat named animal proteinGrain cereals
Additives
per kg: Nutritional additives: Vitamin D3 (250 IU), vitamin E (14mg), copper [copper(II) sulphate pentahydrate] (1.7mg), iodine [calcium iodate anhydrous] (0.28mg), iron [iron(II)-sulphate monohydrate] (3.6mg), manganese [manganous sulphate monohydrate] (2.2mg), zinc [zinc sulphate monohydrate] (18.1mg). Technological additives: Cassia gum (2100mg).
How we read this label
First ingredient: “Meat and animal derivatives”. It isn’t a named meat or fish.
| On the label | We read it as | Share on the label |
|---|---|---|
| Meat and animal derivatives (63%, 96% natural*, including 1… | Named meat | 18% |
| cereals | Vegetable, fruit or plant | Not given |
| derivatives of vegetable origin | A group name, not one ingredient | Not given |
| minerals | Other | Not given |
| herbs | Vegetable, fruit or plant | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 50% and carbs about 13%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 10% | 50% |
| above the usual 38 to 48% for wet foods | ||
| Fat | 5% | 25% |
| Carbohydrate | ~2.6% | ~13% |
| within the usual 9 to 21% for wet foods | ||
| Fibre | 0.4% | 2% |
| Ash | 2% | 10% |
| Moisture | 80% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the wet foods we rate.
Energy92 kcal/100 g
Why it scores 38
Starch scored best (15.7 of 20). The kind of meat scored lowest (3.4 of 15).
How much meat?
11.3 / 45 points- Meat on the label6.3 / 35 points
18% declared meat, as weighed before cooking; full marks at 100%.
- Protein level5 / 10 points
Protein is 50% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
15.7 / 20 pointsEstimated carbohydrate: About 13% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
8 / 20 pointsHow it’s made: Cooked in the tin, tray or pouch: 8 of 20.
What kind of meat?
3.4 / 15 points- How the meat is listed3.4 / 12 points
The label lists the meat as an unnamed category and fresh, which earns 29% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other wet foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
2 noted: meat and animal derivatives, and derivatives of vegetable origin.
- 2 noted
- 10 nothing flagged
- Meat and animal derivativesCounted in “What kind of meat?”Feed material (declared category)
An unnamed category: the label doesn’t say which animal or plant parts are used. It costs points under “What kind of meat?” rather than as a deduction.
- Derivatives of vegetable originNoted, no points takenFeed material (declared category)
An unnamed category: the label doesn’t say which plant parts are used.
10 ingredients with nothing flagged
Cassia gum, cereals, minerals, tocopherols (vitamin E)
Allowed up to a legal maximum, none declared above it: copper, iodine, iron, manganese, vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Cassia gum, cereals, manganese, zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Cassia gum, cereals, minerals
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Sold in multipacks. Prices are for the whole pack.
| Shop | Pack | Price | Per kg | Link |
|---|---|---|---|---|
| Zooplus UK14 x 150g · £20.69 | 14 x 150g | £20.69 | £9.85/kg | Visit |
Price unchanged since 10 Aug (3 readings).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 14 x 150g | £20.69 | £9.85/kg |
| 27 Sep 2026 | Zooplus UK | 14 x 150g | £20.69 | £9.85/kg |
| 10 Aug 2026 | Zooplus UK | 14 x 150g | £20.69 | £9.85/kg |
Your dog
Cost per day and grams for your dog
Alternatives
4 wet foods score 33 to 45 points higher at the same price or less.
- Meat
- 100% this food 18%
- Carbs
- about 4% this food about 13%
- To feed
- 35% less per 1,000 kcal
+45 pointsCompare
- Meat
- 72% this food 18%
- Carbs
- about 0% this food about 13%
- To feed
- 22% less per 1,000 kcal
+39 pointsCompare
- Meat
- 75% this food 18%
- Carbs
- about 4% this food about 13%
- To feed
- 53% less per 1,000 kcal
+35 pointsCompare
- Meat
- 71% this food 18%
- Carbs
- about 8% this food about 13%
- To feed
- 25% less per 1,000 kcal
+33 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Read from 1 shop, saved 4 Oct 2026.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
Report a mistake