

4 prices from Zooplus UK
Good points
- 64% meat
- Almost no starch
- No ingredient deductions
First ingredients: Chicken (50%), turkey (14%), carrots (4%), minerals, salmon oil (1%)… All ingredients
Label checked- Meat
- 64%
- Protein, dry weight
- 48%
- Carbs, dry weight
- ~2%
- kcal/100 g
- 102
Ingredients
Listed first: Chicken. 64% of the recipe is declared meat.
- Meat 64%
- Plants 4%
- Other 2.2%
- No amount given 29.8%
Chicken (50%), turkey (14%), carrots (4%), minerals, salmon oil (1%), beet pulp (0.5%), inulin (0.4%), MOS (0.3%)
Meat named animal protein
Additives
per kg: Nutritional additives: Vitamin D3 (140 IU), vitamin E (30mg), copper [copper(II) sulphate pentahydrate] (2.3mg), zinc [zinc sulphate monohydrate] (20mg), manganese [manganese(II) oxide] (2mg), iodine [calcium iodate anhydrous] (3.5mg).
How we read this label
First ingredient: “Chicken”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| Chicken (50%) | Named meat | 50% |
| turkey (14%) | Named meat | 14% |
| carrots (4%) | Vegetable, fruit or plant | 4% |
| minerals | Other | Not given |
| salmon oil (1%) | Fat, stock, extract or other processed ingredient | 1% |
| beet pulp (0.5%) | Vegetable, fruit or plant | 0.5% |
| inulin (0.4%) | Vegetable, fruit or plant | 0.4% |
| MOS (0.3%). | Other | 0.3% |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 48% and carbs about 2%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 10.5% | 48% |
| above the usual 38 to 48% for wet foods | ||
| Fat | 7.5% | 34% |
| Carbohydrate | ~0.5% | ~2.3% |
| below the usual 9 to 21% for wet foods | ||
| Fibre | 1% | 4.5% |
| Ash | 2.5% | 11% |
| Moisture | 78% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the wet foods we rate.
Why it scores 66
Starch scored best (19.2 of 20). How it’s made scored lowest (8 of 20).
How much meat?
27 / 45 points- Meat on the label22.4 / 35 points
64% declared meat, as weighed before cooking; full marks at 100%.
- Protein level4.6 / 10 points
Protein is 47.7% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
19.2 / 20 pointsEstimated carbohydrate: About 2.3% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
8 / 20 pointsHow it’s made: Cooked in the tin, tray or pouch: 8 of 20.
What kind of meat?
12 / 15 points- How the meat is listed12 / 12 points
The label lists the meat as fresh, which earns 100% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other wet foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
Nothing flagged in 14 ingredients.
14 ingredients with nothing flagged
Beet pulp, carrot, chicken, chicory root extract, mannan-oligosaccharides (MOS), minerals, salmon oil, tocopherols (vitamin E), turkey
Allowed up to a legal maximum, none declared above it: copper, iodine, manganese, vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Beet pulp, carrot, chicken, chicory root extract, mannan-oligosaccharides (MOS), minerals, salmon oil, turkey
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Chicory root extract, mannan-oligosaccharides (MOS), manganese, zinc
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026. Up 16% since 10 Aug.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Sold in multipacks. Prices are for the whole pack.
| Shop | Pack | Price | Per kg | Link |
|---|---|---|---|---|
| Zooplus UKSaver Pack: 48 x 400g · £155.49 up 16% since 10 Aug | Saver Pack: 48 x 400g | £155.49 | £8.10/kgCheapest in stock | Visit |
| Zooplus UKSaver Pack: 24 x 400g · £78.09 up 15% since 10 Aug | Saver Pack: 24 x 400g | £78.09 | £8.13/kg | Visit |
| Zooplus UKSaver Pack: 12 x 400g · £39.29 up 15% since 10 Aug | Saver Pack: 12 x 400g | £39.29 | £8.19/kg | Visit |
| Zooplus UK6 x 400g · £19.89 up 15% since 10 Aug | 6 x 400g | £19.89 | £8.29/kg | Visit |
Since 10 Aug (3 readings): Zooplus UK up 16%.
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 6 x 400g | £19.89 | £8.29/kg |
| 4 Oct 2026 | Zooplus UK | Saver Pack: 12 x 400g | £39.29 | £8.19/kg |
| 4 Oct 2026 | Zooplus UK | Saver Pack: 24 x 400g | £78.09 | £8.13/kg |
| 4 Oct 2026 | Zooplus UK | Saver Pack: 48 x 400g | £155.49 | £8.10/kg |
| 27 Sep 2026 | Zooplus UK | 6 x 400g | £19.69 | £8.20/kg |
| 27 Sep 2026 | Zooplus UK | Saver Pack: 12 x 400g | £38.89 | £8.10/kg |
| 27 Sep 2026 | Zooplus UK | Saver Pack: 24 x 400g | £77.19 | £8.04/kg |
| 27 Sep 2026 | Zooplus UK | Saver Pack: 48 x 400g | £153.49 | £7.99/kg |
| 10 Aug 2026 | Zooplus UK | 6 x 400g | £17.29 | £7.20/kg |
| 10 Aug 2026 | Zooplus UK | Saver Pack: 12 x 400g | £34.09 | £7.10/kg |
| 10 Aug 2026 | Zooplus UK | Saver Pack: 24 x 400g | £67.69 | £7.05/kg |
| 10 Aug 2026 | Zooplus UK | Saver Pack: 48 x 400g | £134.49 | £7.00/kg |
Your dog
Cost per day and grams for your dog
Alternatives
1 wet food scores 7 points higher at the same price or less.

- Meat
- 75% this food 64%
- Carbs
- about 0% this food about 2%
- To feed
- 67% less per 1,000 kcal
+7 points
Carbs are a share of the dry food, with the water taken out.
Sources
Read from 1 shop, saved 4 Oct 2026.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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