2 prices from Happy Dog UK
WetCompletePuppyContains grainFish oil
Good points
- 58% meat
- Low starch, about 6% carbs
- No ingredient deductions
Worth knowing
- Some meat not named by animal
- Added plant protein, starch or fibre
First ingredients: Meat and animal by-products (53% - chicken neck, meat, liver, heart, stomach), salmon (5%), rice*, potato (2%), chicken fat… All ingredients
Label taken from the maker’s website- Meat
- 58%
- Protein, dry weight
- 48%
- Carbs, dry weight
- ~6%
- kcal/100 g
- 110
Ingredients
Listed first: Meat and animal by-products. 58% of the recipe is declared meat.
- Meat 58%
- Plants 2%
- No amount given 40%
Meat and animal by-products (53% - chicken neck, meat, liver, heart, stomach), salmon (5%), rice*, potato (2%), chicken fat, rapeseed oil, psyllium husk*, mussel powder, salmon oil, eggshell powder , cellulose, chicory powder, yeast* (extracted), savory*, birch leaves*, chamomile* *) dried
Meat named animal proteinGrain cereals
From the maker’s website, checked 4 Oct 2026.
Additives
Vitamins/kg: vitamin B1 (3a821) 2.5 mg, vitamin E (3a700i) 12 mg, L-carnitine (3a910) 300 mg, taurine (3a370) 1000 mg
How we read this label
First ingredient: “Meat and animal by-products”. It isn’t a named meat or fish.
| On the label | We read it as | Share on the label |
|---|---|---|
| Meat and animal by-products (53% - chicken neck, meat, live… | Named meat | 53% |
| salmon (5%) | Named meat | 5% |
| rice* | Grain | Not given |
| potato (2%) | Vegetable, fruit or plant | 2% |
| chicken fat | Fat, stock, extract or other processed ingredient | Not given |
| rapeseed oil | Fat, stock, extract or other processed ingredient | Not given |
| psyllium husk* | Vegetable, fruit or plant | Not given |
| mussel powder | Named meat | Not given |
| salmon oil | Fat, stock, extract or other processed ingredient | Not given |
| eggshell powder | Other | Not given |
| cellulose | Vegetable, fruit or plant | Not given |
| chicory powder | Vegetable, fruit or plant | Not given |
| yeast* (extracted) | Other | Not given |
| savory* | Other | Not given |
| birch leaves* | Other | Not given |
| chamomile* *) dried | Vegetable, fruit or plant | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 48% and carbs about 6%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 11% | 48% |
| above the usual 38 to 48% for wet foods | ||
| Fat | 7.8% | 34% |
| Carbohydrate | ~1.4% | ~6.1% |
| below the usual 9 to 21% for wet foods | ||
| Fibre | 0.4% | 1.8% |
| Ash | 2.2% | 9.6% |
| Moisture | 77.2% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the wet foods we rate.
Energy110 kcal/100 gCalculated from the analysis.
Why it scores 54
Starch scored best (18 of 20). The kind of meat scored lowest (4.2 of 15).
How much meat?
25 / 45 points- Meat on the label20.3 / 35 points
58% declared meat, as weighed before cooking; full marks at 100%.
- Protein level4.7 / 10 points
Protein is 48.2% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
18 / 20 pointsEstimated carbohydrate: About 6.1% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
7 / 20 pointsHow it’s made: Cooked in the tin, tray or pouch: 8 of 20. Minus 1 for added plant protein, starch or fibre.
What kind of meat?
4.2 / 15 points- How the meat is listed1.2 / 12 points
The label lists the meat as an unnamed category, fresh and dried, which earns 10% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat3 / 3 points
Organ meat such as liver, heart, kidney or tripe is named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other wet foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
2 noted: meat and animal by-products, and chamomile. 16 flagged nothing.
- 2 noted
- 16 nothing flagged
- 3 not in our ingredient database yet
- Meat and animal by-productsCounted in “What kind of meat?”Feed material (declared category)
An unnamed category: the label doesn’t say which animal or plant parts are used. It costs points under “What kind of meat?” rather than as a deduction.
- ChamomileNoted, no points takenBotanical / flavouring
Plant extras like this are usually added in tiny amounts, so points are taken only when the label declares 1% or more.
Why it’s noted and sources
The ASPCA lists chamomile as toxic to dogs, with stomach upset and allergic reactions, and warns that long-term use can cause bleeding problems. The amounts in dog food are small; we flag it as a caution.
16 ingredients with nothing flagged
Cellulose, chicory root extract, egg, l-carnitine, potato, poultry fat, psyllium, rapeseed oil, rice, salmon, salmon oil, taurine, tocopherols (vitamin E), vitamin B1 (thiamine), vitamins, yeast
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Cellulose, chicory root extract, egg, potato, poultry fat, psyllium, rapeseed oil, rice, salmon, salmon oil, yeast
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Cellulose, chicory root extract, l-carnitine, poultry fat, psyllium, rapeseed oil, taurine, vitamin B1 (thiamine), vitamins, yeast
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
3 not in our ingredient database yet
Birch leaves, mussel powder, savory
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Happy Dog UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Price unchanged since 28 Sep (2 readings, one a week).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Happy Dog UK | 400g | £3.99 | £9.97/kg |
| 4 Oct 2026 | Happy Dog UK | 6 x 400g | £23.99 | £10.00/kg |
| 28 Sep 2026 | Happy Dog UK | 400g | £3.99 | £9.97/kg |
| 28 Sep 2026 | Happy Dog UK | 6 x 400g | £23.99 | £10.00/kg |
Your dog
Cost per day and grams for your dog
Alternatives
4 wet foods score 14 to 19 points higher at the same price or less.
- Meat
- 75% this food 58%
- Carbs
- about 0% this food about 6%
- To feed
- 72% less per 1,000 kcal
+19 pointsCompare
Wolf of Wilderness Junior "Free-Range" - Junior Wild Hills - Duck & Veal
66% meatWet · Puppy
Good£6.04/kg
- Meat
- 66% this food 58%
- Carbs
- about 3% this food about 6%
- To feed
- 40% less per 1,000 kcal
+16 pointsCompare
- Meat
- 68% this food 58%
- Carbs
- about 5% this food about 6%
- To feed
- 51% less per 1,000 kcal
+15 pointsCompare
- Meat
- 80% this food 58%
- Carbs
- about 11% this food about 6%
- To feed
- 66% less per 1,000 kcal
+14 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Taken from the maker’s page, checked 4 Oct 2026.
From the maker’s website. The ingredients and analysis here are the maker’s current label, from their product page, checked 4 Oct 2026. Shops may still stock packs with the older recipe.
Page we read, saved 4 Oct 2026: Happy Dog UK (the maker).
Score method v6.1.0 · ingredient notes v2.4.0
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