2 prices from Zooplus UK
WetCompletePuppyGrain-free
Good points
- 66% meat
- Low starch, about 22% carbs
- No ingredient deductions
Worth knowing
- Meat not named by animal
First ingredients: 46% poultry (hearts, meat, liver, gizzards, neck), 26.4% meat stock, 20% game (hearts, meat, liver, lungs, tripe), 3% sweet potato… All ingredients
Retailer’s own label, fully checked- Meat
- 66%
- Protein, dry weight
- 42%
- Carbs, dry weight
- ~22%
- kcal/100 g
- 114
Ingredients
Listed first: Poultry. 66% of the recipe is declared meat.
- Meat 66%
- Plants 6%
- Other 28%
46% poultry (hearts, meat, liver, gizzards, neck), 26.4% meat stock, 20% game (hearts, meat, liver, lungs, tripe), 3% sweet potato, 3% blueberries, 1% minerals, 0.5% sunflower oil, 0.1% dandelion
Meat animal not named
Additives
Nutritional additives per kg: Vitamin D3 200 IU, biotin 300mcg, zinc as zinc sulphate, monohydrate 15mg, manganese as manganese II sulphate, monohydrate 3mg, iodine as calcium iodate, anhydrous 0.75 mg
How we read this label
First ingredient: “46% poultry”. It isn’t a named meat or fish.
| On the label | We read it as | Share on the label |
|---|---|---|
| 46% poultry (hearts, meat, liver, gizzards, neck) | Meat, animal not named | 46% |
| 26.4% meat stock | Fat, stock, extract or other processed ingredient | 26.4% |
| 20% game (hearts, meat, liver, lungs, tripe) | Meat, animal not named | 20% |
| 3% sweet potato | Vegetable, fruit or plant | 3% |
| 3% blueberries | Vegetable, fruit or plant | 3% |
| 1% minerals | Other | 1% |
| 0.5% sunflower oil | Fat, stock, extract or other processed ingredient | 0.5% |
| 0.1% dandelion | Other | 0.1% |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 42% and carbs about 22%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 10.5% | 42% |
| within the usual 38 to 48% for wet foods | ||
| Fat | 6.8% | 27% |
| Carbohydrate | ~5.4% | ~22% |
| above the usual 9 to 21% for wet foods | ||
| Fibre | 0.3% | 1.2% |
| Ash | 2% | 8% |
| Moisture | 75% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the wet foods we rate.
Energy114 kcal/100 gCalculated from the analysis.
Why it scores 56
Starch scored best (12.8 of 20). How it’s made scored lowest (8 of 20).
How much meat?
26.8 / 45 points- Meat on the label23.1 / 35 points
66% declared meat, as weighed before cooking; full marks at 100%.
- Protein level3.7 / 10 points
Protein is 42% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
12.8 / 20 pointsEstimated carbohydrate: About 21.6% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
8 / 20 pointsHow it’s made: Cooked in the tin, tray or pouch: 8 of 20.
What kind of meat?
9 / 15 points- How the meat is listed6 / 12 points
The label lists the meat as unnamed fresh, which earns 50% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat3 / 3 points
Organ meat such as liver, heart, kidney or tripe is named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other wet foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
Nothing flagged in 11 ingredients. 1 is not in our ingredient database yet.
11 ingredients with nothing flagged
Biotin (vitamin H/B7), blueberries, broth (meat stock), minerals, poultry, sunflower oil, sweet potato
Allowed up to a legal maximum, none declared above it: vitamin D3 (cholecalciferol)
We couldn’t read an amount we can check on the label, so no points were taken: iodine, manganese, zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Biotin (vitamin H/B7), blueberries, poultry, sunflower oil, manganese, zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Blueberries, broth (meat stock), minerals, poultry, sunflower oil, sweet potato
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
1 not in our ingredient database yet
Game
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Sold in multipacks. Prices are for the whole pack.
Price unchanged since 10 Aug (3 readings).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 6 x 400g | £10.49 | £4.37/kg |
| 4 Oct 2026 | Zooplus UK | 6 x 800g | £17.99 | £3.75/kg |
| 27 Sep 2026 | Zooplus UK | 6 x 400g | £10.49 | £4.37/kg |
| 27 Sep 2026 | Zooplus UK | 6 x 800g | £17.99 | £3.75/kg |
| 10 Aug 2026 | Zooplus UK | 6 x 400g | £10.49 | £4.37/kg |
| 10 Aug 2026 | Zooplus UK | 6 x 800g | £17.99 | £3.75/kg |
Your dog
Cost per day and grams for your dog
Alternatives
4 wet foods score 10 to 17 points higher at the same price or less.
- Meat
- 75% this food 66%
- Carbs
- about 0% this food about 22%
- To feed
- 22% less per 1,000 kcal
+17 pointsCompare
- Meat
- 80% this food 66%
- Carbs
- about 11% this food about 22%
- To feed
- 7% less per 1,000 kcal
+12 pointsCompare
- Meat
- 70% this food 66%
- Carbs
- about 9% this food about 22%
- To feed
- 27% less per 1,000 kcal
+10 pointsCompare
- Meat
- 72% this food 66%
- Carbs
- about 14% this food about 22%
- To feed
- 11% less per 1,000 kcal
+10 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Own-label food: checked against the retailer’s label.
Retailer-verified. This is the retailer’s own-label food, so there is no separate maker’s website to check it against. We publish it because the retailer’s label is complete and passes our consistency checks.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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