2 prices from Zooplus UK
Good points
- 66% meat
- Low starch, about 17% carbs
- No ingredient deductions
Worth knowing
- Some meat not named by animal
First ingredients: Complete food for adult dogs of all breeds, Ingredients Rabbit & game with brown rice… All ingredients
Retailer’s own label, fully checked- Meat
- 66%
- Protein, dry weight
- 42%
- Carbs, dry weight
- ~17%
- kcal/100 g
- 113
Ingredients
Listed first: Consisting of rabbit hearts. 66% of the recipe is declared meat.
- Meat 66%
- Grain 3%
- Plants 3%
- Other 28%
Complete food for adult dogs of all breeds. Ingredients Rabbit & game with brown rice, apple and linseed oil: 33 % consisting of rabbit hearts, rabbit liver, 33 % consisting of game hearts, game meat, game liver, game lung, game rumen, 26.5 % meat stock, 3 % apples, 3 % rice, 1 % minerals, 0.5 % linseed oil
Meat named animal proteinGrain cereals
Additives
Vitamin D3 200 IU, vitamin E (all-rac-alpha-tocopheryl acetate) 30 mg, biotin 300 mcg, zinc (zinc sulphate, monohydrate) 15 mg, manganese (manganese(II) sulphate, monohydrate) 3 mg, iodine (calcium iodate, anhydrous) 0.75 mg.
How we read this label
First ingredient: “33% consisting of rabbit hearts”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| 33% consisting of rabbit hearts | Named meat | 33% |
| rabbit liver | Named meat | Part of the item above |
| 33% consisting of game hearts | Meat, animal not named | 33% |
| game meat | Meat, animal not named | Part of the item above |
| game liver | Meat, animal not named | Part of the item above |
| game lung | Meat, animal not named | Part of the item above |
| game rumen | Meat, animal not named | Part of the item above |
| 26.5% meat stock | Fat, stock, extract or other processed ingredient | 26.5% |
| 3% apples | Vegetable, fruit or plant | 3% |
| 3% rice | Grain | 3% |
| 1% minerals | Other | 1% |
| 0.5% linseed oil. | Fat, stock, extract or other processed ingredient | 0.5% |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 42% and carbs about 17%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 10.1% | 42% |
| within the usual 38 to 48% for wet foods | ||
| Fat | 6.8% | 28% |
| Carbohydrate | ~4.1% | ~17% |
| within the usual 9 to 21% for wet foods | ||
| Fibre | 0.6% | 2.5% |
| Ash | 2.4% | 10% |
| Moisture | 76% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the wet foods we rate.
Energy113 kcal/100 g
Why it scores 61
The kind of meat scored best (12 of 15). How it’s made scored lowest (8 of 20).
How much meat?
26.8 / 45 points- Meat on the label23.1 / 35 points
66% declared meat, as weighed before cooking; full marks at 100%.
- Protein level3.7 / 10 points
Protein is 42.1% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
14.3 / 20 pointsEstimated carbohydrate: About 17.1% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
8 / 20 pointsHow it’s made: Cooked in the tin, tray or pouch: 8 of 20.
What kind of meat?
12 / 15 points- How the meat is listed9 / 12 points
The label lists the meat as fresh and unnamed fresh, which earns 75% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat3 / 3 points
Organ meat such as liver, heart, kidney or tripe is named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other wet foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
Nothing flagged in 13 ingredients. 4 are not in our ingredient database yet.
13 ingredients with nothing flagged
Apples, biotin (vitamin H/B7), broth (meat stock), heart (animal organ), linseed oil, liver (animal organ), minerals, rice, tocopherols (vitamin E)
Allowed up to a legal maximum, none declared above it: iodine, manganese, vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Apples, biotin (vitamin H/B7), heart (animal organ), linseed oil, liver (animal organ), manganese, zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Apples, broth (meat stock), heart (animal organ), linseed oil, liver (animal organ), minerals, rice
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
4 not in our ingredient database yet
Game lung, game meat, game rumen, game with brown rice
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Sold in multipacks. Prices are for the whole pack.
Price unchanged since 10 Aug (3 readings).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 6 x 400g | £10.49 | £4.37/kg |
| 4 Oct 2026 | Zooplus UK | 6 x 800g | £15.99 | £3.33/kg |
| 27 Sep 2026 | Zooplus UK | 6 x 400g | £10.49 | £4.37/kg |
| 27 Sep 2026 | Zooplus UK | 6 x 800g | £15.99 | £3.33/kg |
| 10 Aug 2026 | Zooplus UK | 6 x 400g | £10.49 | £4.37/kg |
| 10 Aug 2026 | Zooplus UK | 6 x 800g | £15.99 | £3.33/kg |
Your dog
Cost per day and grams for your dog
Alternatives
3 wet foods score 7 to 10 points higher and cost up to 18% more.
- Meat
- 70% this food 66%
- Carbs
- about 3% this food about 17%
- To feed
- 12% less per 1,000 kcal
+10 pointsCompare
- Meat
- 68% this food 66%
- Carbs
- about 6% this food about 17%
- To feed
- 18% more per 1,000 kcal
+8 pointsCompare
- Meat
- 80% this food 66%
- Carbs
- about 11% this food about 17%
- To feed
- 4% more per 1,000 kcal
+7 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Own-label food: checked against the retailer’s label.
Retailer-verified. This is the retailer’s own-label food, so there is no separate maker’s website to check it against. We publish it because the retailer’s label is complete and passes our consistency checks.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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