Photo shows the mixed pack.
2 prices from Zooplus UK
Nature's Variety Mixed Pack Original Paté No Grain Medium/Maxi - Beef
WetCompleteAdultGrain-freeFish oil
Good points
- 66% meat
- Low starch, about 12% carbs
- One main animal protein: beef
First ingredients: Beef* (66%), beef broth (28.9%), spinach* (2%), pumpkin* (2%), minerals… All ingredients
Retailer’s own label, fully checked- Meat
- 66%
- Protein, dry weight
- 43%
- Carbs, dry weight
- ~12%
- kcal/100 g
- 120
Ingredients
Listed first: Beef. 66% of the recipe is declared meat.
- Meat 66%
- Plants 4%
- Other 28.9%
- No amount given 1.1%
Beef* (66%), beef broth (28.9%), spinach* (2%), pumpkin* (2%), minerals, salmon oil.
Meat named animal protein
Additives
per kg: Nutritional additives: Vitamin D3 (200 IU/kg), vitamin E (30 mg/kg), calcium iodate anhydrous (2.3 mg/kg), manganese sulphate monohydrate (4.31 mg/kg), zinc sulphate monohydrate (68.6 mg/kg)
How we read this label
First ingredient: “Beef*”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| Beef* (66%) | Named meat | 66% |
| beef broth (28.9%) | Fat, stock, extract or other processed ingredient | 28.9% |
| spinach* (2%) | Vegetable, fruit or plant | 2% |
| pumpkin* (2%) | Vegetable, fruit or plant | 2% |
| minerals | Other | Not given |
| salmon oil. | Fat, stock, extract or other processed ingredient | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 43% and carbs about 12%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 10.8% | 43% |
| within the usual 38 to 48% for wet foods | ||
| Fat | 8.5% | 34% |
| Carbohydrate | ~2.9% | ~12% |
| within the usual 9 to 21% for wet foods | ||
| Fibre | 0.5% | 2% |
| Ash | 2.3% | 9.2% |
| Moisture | 75% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the wet foods we rate.
Energy120 kcal/100 gCalculated from the analysis.
Why it scores 63
Starch scored best (16.1 of 20). How it’s made scored lowest (8 of 20).
How much meat?
27 / 45 points- Meat on the label23.1 / 35 points
66% declared meat, as weighed before cooking; full marks at 100%.
- Protein level3.9 / 10 points
Protein is 43.2% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
16.1 / 20 pointsEstimated carbohydrate: About 11.6% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
8 / 20 pointsHow it’s made: Cooked in the tin, tray or pouch: 8 of 20.
What kind of meat?
12 / 15 points- How the meat is listed12 / 12 points
The label lists the meat as fresh, which earns 100% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other wet foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
Nothing flagged in 11 ingredients.
11 ingredients with nothing flagged
Beef, broth (meat stock), minerals, pumpkin, salmon oil, spinach, tocopherols (vitamin E)
Allowed up to a legal maximum, none declared above it: iodine, manganese, vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Beef, broth (meat stock), minerals, pumpkin, salmon oil, spinach
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Pumpkin, spinach, manganese, zinc
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
Out of stock at every shop we track. Last price £9.20/kg at Zooplus UK, 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Sold as part of a mixed pack. This recipe comes in a pack with other recipes, so prices are for the whole pack, and the retailer may give one analysis for all the recipes in it.
Since 10 Aug (3 readings): Zooplus UK up 8%.
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 8 x 300g | £22.09 (out of stock) | £9.20/kg |
| 4 Oct 2026 | Zooplus UK | 8 x 150g | £13.29 (out of stock) | £11.07/kg |
| 27 Sep 2026 | Zooplus UK | 8 x 300g | £22.09 (out of stock) | £9.20/kg |
| 27 Sep 2026 | Zooplus UK | 8 x 150g | £13.29 (out of stock) | £11.07/kg |
| 10 Aug 2026 | Zooplus UK | 8 x 300g | £20.49 | £8.54/kg |
| 10 Aug 2026 | Zooplus UK | 8 x 150g | £12.49 | £10.41/kg |
Your dog
Cost per day and grams for your dog
Alternatives
4 wet foods score 8 to 20 points higher and cost up to 10% more.
- Meat
- 100% this food 66%
- Carbs
- about 4% this food about 12%
- To feed
- 9% less per 1,000 kcal
+20 pointsCompare
- Meat
- 72% this food 66%
- Carbs
- about 0% this food about 12%
- To feed
- 10% more per 1,000 kcal
+14 pointsCompare
- Meat
- 75% this food 66%
- Carbs
- about 4% this food about 12%
- To feed
- 34% less per 1,000 kcal
+10 pointsCompare
- Meat
- 70% this food 66%
- Carbs
- about 3% this food about 12%
- To feed
- 66% less per 1,000 kcal
+8 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Own-label food: checked against the retailer’s label.
Retailer-verified. This is the retailer’s own-label food, so there is no separate maker’s website to check it against. We publish it because the retailer’s label is complete and passes our consistency checks.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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