

2 prices from Zooplus UK
Good points
- No ingredient deductions
Worth knowing
- Added plant protein, starch or fibre
First ingredients: Meat meal and gravy* (30%, with min. 4% chicken**), wholegrain wheat, maize, vegetable fibre, maize protein… All ingredients
Ingredients match the maker’s own page- Meat
- 30%
- Protein, dry weight
- 31%
- Carbs, dry weight
- Not on label
- kcal/100 g
- Not on label
Ingredients
Listed first: Meat meal and gravy. 30% of the recipe is declared meat.
Meat meal and gravy* (30%, with min. 4% chicken**), wholegrain wheat, maize, vegetable fibre, maize protein, chicken fat* (3%, source of omega-6), beet, salmon oil [source of omgea-3], minerals and vitamins, chicory root (1000mg/kg as a source of FOS), yucca (150mg/kg). *min
Meat named animal proteinGrain cereals
Additives
per kg: Nutritional additives: Vitamin A (14,000 IU), vitamin D3 (1400 IU), vitamin E (100mg), Zn [zinc sulphate monohydrate] (50mg), Fe [iron-(II)-sulphate monohydrate] (40mg), Mn [manganous oxide] (30mg), Cu [copper-(II)-sulphate pentahydrate] (5mg), I [calcium iodate anhydrous] (0.5mg), Se [sodium selenite] (0.1mg), antioxidants.
How we read this label
First ingredient: “Meat meal and gravy*”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| Meat meal and gravy* (30%, with min. 4% chicken**) | Named meat | 30% |
| wholegrain wheat | Grain | Not given |
| maize | Grain | Not given |
| vegetable fibre | Vegetable, fruit or plant | Not given |
| maize protein | Grain | Not given |
| chicken fat* (3%, source of omega-6) | Fat, stock, extract or other processed ingredient | 3% |
| beet | Vegetable, fruit or plant | Not given |
| salmon oil [source of omgea-3] | Fat, stock, extract or other processed ingredient | Not given |
| minerals and vitamins | Other | Not given |
| chicory root (1000mg/kg as a source of FOS) | Vegetable, fruit or plant | Not given |
| yucca (150mg/kg) | Other | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 31% with the water taken out.
As sold
Why it scores 33
Starch scored best (10 of 20). How it’s made scored lowest (5 of 20).
How much meat?
12.4 / 45 points- Meat on the label10.5 / 35 points
30% declared meat, as weighed before cooking; full marks at 100%.
- Protein level1.9 / 10 points
Protein is 31.1% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
10 / 20 pointsEstimated carbohydrate: The label doesn’t give enough of its analysis to estimate the carbohydrate: half marks.
How processed?
5 / 20 pointsHow it’s made: Extruded kibble: 6 of 20. Minus 1 for added plant protein, starch or fibre.
What kind of meat?
6 / 15 points- How the meat is listed6 / 12 points
The label lists the meat as meal, which earns 50% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
1 noted, no points taken: yucca extract. 13 flagged nothing.
- 1 noted
- 13 nothing flagged
- 2 not in our ingredient database yet
- Yucca extractNoted, no points takenFeed material (flavouring)
Why it’s noted and sources
Added to reduce stool odour. The ASPCA lists the yucca plant as toxic to dogs, and in a dog study the extract raised a liver enzyme at 750 mg/kg of food, though not at 500. Labels rarely give the amount. We note it, but take no points off.
13 ingredients with nothing flagged
Antioxidants, chicory root extract, maize (corn), maize (corn) gluten, minerals, poultry fat, processed animal protein, salmon oil, tocopherols (vitamin E), vegetable fibres, wheat
Allowed up to a legal maximum, none declared above it: vitamin A (retinyl acetate), vitamin D3 (cholecalciferol)
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Antioxidants, chicory root extract, maize (corn), minerals, poultry fat, salmon oil, vegetable fibres, wheat
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Antioxidants, chicory root extract, poultry fat, vegetable fibres, vitamin A (retinyl acetate)
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Maize (corn) gluten
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Processed animal protein
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
2 not in our ingredient database yet
Beet, min
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Price has moved by less than 1% since 10 Aug (3 readings).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 12kg | £17.19 | £1.43/kg |
| 4 Oct 2026 | Zooplus UK | Economy Pack: 2 x 12kg | £32.89 | £1.37/kg |
| 27 Sep 2026 | Zooplus UK | 12kg | £17.09 | £1.42/kg |
| 27 Sep 2026 | Zooplus UK | Economy Pack: 2 x 12kg | £32.69 | £1.36/kg |
| 10 Aug 2026 | Zooplus UK | 12kg | £17.09 (out of stock) | £1.42/kg |
Your dog
Daily calories for your dog
Alternatives
1 dry food scores 12 points higher and costs up to 9% more.

- Meat
- 58% this food 30%
- Price
- 9% more per kg
+12 points
Sources
Matches the maker’s own page.
Checked against the maker. The ingredient list matches the one on the manufacturer’s own product page.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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