4 prices from Wilsons Pet Food and Browns Natural Pet Store
Wilsons Pet Food Fish and Beef Fresh Dog Food
FreshCompleteAll agesGrain-free
Good points
- 61% meat
- Gently cooked, not extruded
- No ingredient deductions
Worth knowing
- About 49% carbs (dry weight)
First ingredients: Cod (30%), sweet potato (18%), salmon (13%), beef heart (13%), peas (10%)… All ingredients
Label taken from the maker’s website- Meat
- 61%
- Protein, dry weight
- 31%
- Carbs, dry weight
- ~49%
- kcal/100 g
- 199
Ingredients
Listed first: Cod. 61% of the recipe is declared meat.
- Meat 61%
- Plants 34%
- Other 5%
Cod (30%), sweet potato (18%), salmon (13%), beef heart (13%), peas (10%), quinoa (6%), beef trim (5%), egg shells (1.7%), minerals and vitamins (1.4%), sunflower oil (1%), seaweed (0.65%), chicory (0.13%), DL-methionine (0.02%), mannan-oligosaccharides (0.02%), inulin(0.02%), glucosamine (0.016%), chondroitin sulphate (0.012%), yuccaschidigera(0.01%), natural antioxidant - rosemary and tocopherol extracts (0.001%), thyme (0.004%), carnitine (0.002%), cranberry (0.002%), dandelion root (0.002%), marigold yellow (0.002%), ginger (0.002%), turmeric (0.002%)
Meat named animal protein
From the maker’s website, checked 28 Sep 2026.
Additives
MINERALS: Zinc chelate of lysine and glutamic acid 40 mg/kg, iron chelate of lysine and glutamic acid 32 mg/kg, manganese chelate of lysine and glutamic acid 4 mg/kg, copper chelate of lysine and glutamic ac.id 3.2 mg/kg, calcium iodate anhydrous 0.6 mg/kg. VITAMINS: Vitamin a as retinyl acetate 7200 iu/kg, vitamin d3 as cholecalciferol 600 iu/kg, vitamin e as all-rac-alpha-tocopherol acetate 140 mg/kg.
How we read this label
| On the label | We read it as | Share on the label |
|---|---|---|
| Cod (30%) | Named meat | 30% |
| sweet potato (18%) | Vegetable, fruit or plant | 18% |
| salmon (13%) | Named meat | 13% |
| beef heart (13%) | Named meat | 13% |
| peas (10%) | Vegetable, fruit or plant | 10% |
| quinoa (6%) | Vegetable, fruit or plant | 6% |
| beef trim (5%) | Named meat | 5% |
| egg shells (1.7%) | Other | 1.7% |
| minerals and vitamins (1.4%) | Other | 1.4% |
| sunflower oil (1%) | Fat, stock, extract or other processed ingredient | 1% |
| seaweed (0.65%) | Vegetable, fruit or plant | 0.7% |
| chicory (0.13%) | Vegetable, fruit or plant | 0.1% |
| DL-methionine (0.02%) | Other | 0.02% |
| mannan-oligosaccharides (0.02%) | Other | 0.02% |
| inulin(0.02%) | Vegetable, fruit or plant | 0.02% |
| glucosamine (0.016%) | Other | 0.016% |
| chondroitin sulphate (0.012%) | Other | 0.012% |
| yuccaschidigera(0.01%) | Other | 0.01% |
| natural antioxidant - rosemary and tocopherol extracts (0.0… | Fat, stock, extract or other processed ingredient | 0.001% |
| thyme (0.004%) | Vegetable, fruit or plant | 0.004% |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 31% and carbs about 49%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 16% | 31% |
| Fat | 5% | 9.6% |
| Carbohydrate | ~25% | ~49% |
| Fibre | 1.1% | 2.1% |
| Ash | 4.5% | 8.7% |
| Moisture | 48% | taken out |
Carbohydrate is our estimate: what is left after the other shares.
Energy199 kcal/100 g
Why it scores 61
Full marks for how it’s made and the kind of meat. Starch scored lowest (3.7 of 20).
How much meat?
23.2 / 45 points- Meat on the label21.4 / 35 points
61% declared meat, as weighed before cooking; full marks at 100%.
- Protein level1.8 / 10 points
Protein is 30.8% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
3.7 / 20 pointsEstimated carbohydrate: About 48.8% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
20 / 20 pointsHow it’s made: Gently cooked fresh food: 20 of 20.
What kind of meat?
15 / 15 points- How the meat is listed12 / 12 points
The label lists the meat as fresh, which earns 100% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat3 / 3 points
Organ meat such as liver, heart, kidney or tripe is named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other fresh foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Ingredient notes
1 noted, no points taken: yucca extract. 31 flagged nothing.
- 1 noted
- 31 nothing flagged
- Yucca extractNoted, no points takenFeed material (flavouring)
Why it’s noted and sources
Added to reduce stool odour. The ASPCA lists the yucca plant as toxic to dogs, and in a dog study the extract raised a liver enzyme at 750 mg/kg of food, though not at 500. Labels rarely give the amount. We note it, but take no points off.
31 ingredients with nothing flagged
Beef, chicory root extract, chondroitin, cranberries, dandelion root, DL-methionine, egg, fish, ginger, glucosamine, heart (animal organ), l-carnitine, mannan-oligosaccharides (MOS), marigold meal, minerals, peas, quinoa, salmon, seaweed, sunflower oil, sweet potato, thyme, tocopherols (vitamin E), turmeric
Allowed up to a legal maximum, none declared above it: iodine, vitamin A (retinyl acetate), vitamin D3 (cholecalciferol)
We couldn’t read an amount we can check on the label, so no points were taken: copper, iron, manganese, zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Chicory root extract, chondroitin, cranberries, dandelion root, DL-methionine, fish, ginger, glucosamine, heart (animal organ), l-carnitine, mannan-oligosaccharides (MOS), marigold meal, quinoa, seaweed, sunflower oil, thyme, turmeric, vitamin A (retinyl acetate), manganese, zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Beef, chicory root extract, cranberries, dandelion root, egg, fish, ginger, heart (animal organ), mannan-oligosaccharides (MOS), marigold meal, minerals, peas, quinoa, salmon, seaweed, sunflower oil, sweet potato, thyme, turmeric
- ASPCA Animal Poison ControlThyme
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA 2020 (PMC7448085)Turmeric
- EFSA FEEDAP (PMC13063795)Cranberries
- EFSA FEEDAP (PMC7448036)Ginger
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Seaweed
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
Lowest £9.73/kg at Wilsons Pet Food, 13% below the dearest. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
| Shop | Pack | Price | Per kg | Link |
|---|---|---|---|---|
| Wilsons Pet Food32x 380g Pouches · £118.32 | 32x 380g Pouches | £118.32 | £9.73/kgCheapest in stock | Visit |
| Wilsons Pet Food16x 380g Pouches · £60.37 | 16x 380g Pouches | £60.37 | £9.93/kg | Visit |
| Wilsons Pet Food8x 380g Pouches · £33.80 | 8x 380g Pouches | £33.80 | £11.12/kg | Visit |
| Browns Natural Pet Store380g · £4.25 | 380g | £4.25 | £11.18/kg | Visit |
No price has changed since 28 Sep (2 readings, one a week).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Browns Natural Pet Store | 380g | £4.25 | £11.18/kg |
| 4 Oct 2026 | Wilsons Pet Food | 16x 380g Pouches | £60.37 | £9.93/kg |
| 4 Oct 2026 | Wilsons Pet Food | 32x 380g Pouches | £118.32 | £9.73/kg |
| 4 Oct 2026 | Wilsons Pet Food | 8x 380g Pouches | £33.80 | £11.12/kg |
| 28 Sep 2026 | Browns Natural Pet Store | 380g | £4.25 | £11.18/kg |
| 28 Sep 2026 | Wilsons Pet Food | 16x 380g Pouches | £60.37 | £9.93/kg |
| 28 Sep 2026 | Wilsons Pet Food | 32x 380g Pouches | £118.32 | £9.73/kg |
| 28 Sep 2026 | Wilsons Pet Food | 8x 380g Pouches | £33.80 | £11.12/kg |
Your dog
Cost per day and grams for your dog
Alternatives
2 fresh foods score 19 to 20 points higher at the same price or less.
- Meat
- 69% this food 61%
- Carbs
- about 0% this food about 49%
- To feed
- 15% less per 1,000 kcal
+20 pointsCompare
Nutriment Raw D2CNutriment Fresh Cooked Medallions Dog Food - Beef
87% meatFresh · Adult
Excellent£8.00/kg
- Meat
- 87% this food 61%
- Carbs
- about 18% this food about 49%
- To feed
- 2% less per 1,000 kcal
+19 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Taken from the maker’s page, checked 28 Sep 2026.
From the maker’s website. The ingredients and analysis here are the maker’s current label, from their product page, checked 28 Sep 2026. Shops may still stock packs with the older recipe.
Pages we read, saved 4 Oct 2026: Wilsons Pet Food (the maker), Browns Natural Pet Store.
Score method v6.1.0 · ingredient notes v2.4.0
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