Concept for Life Golden Retriever Adult

3 prices from Zooplus UK

Concept for LifeCompare

Concept for Life Golden Retriever Adult

DryCompleteAdultContains grainFish oil
31/ 100
WeakTop 49% of dry foods

89% of dry foods score under 45.

Score v6.1.0 · label checked 4 Oct 2026

  • No ingredient deductions
  • About 48% carbs (dry weight)
  • Some meat not named by animal
  • Added plant protein, starch or fibre

First ingredients: Poultry protein (23.5%, partly dried and hydrolysed), rice hydrolysed), rice, fresh chicken meat (20%), maize… All ingredients

Label checked
Meat
43.5%
Protein, dry weight
28%
Carbs, dry weight
~48%
kcal/100 g
366

Ingredients

Listed first: Poultry protein. 43.5% of the recipe is declared meat.

  • Meat 43.5%
  • Plants 5.5%
  • Other 0.4%
  • No amount given 50.6%

Poultry protein (23.5%, partly dried and hydrolysed), rice hydrolysed), rice, fresh chicken meat (20%), maize, dried beet pulp (3.5%), lignocellulose, linseed (2%), poultry fat, sodium chloride, brewer's yeast (dried), egg powder, monocalcium phosphate, potassium chloride, salmon oil (0.15%), psyllium husks, sunflower oil (0.1%), chicory inulin (0.1%), glucosamine (0.04%), borage oil (0.03%), chondroitin sulphate (0.02%), marigold extract (0.01%, rich in lutein), green tea (0.01%, dried, rich in flavonoids)

Meat named animal proteinGrain cereals

Additives

per kg: Nutritional additives: Vitamin A 12. 000 IU, vitamin D3 1400 IU, vitamin E 300 IU, vitamin C 100mg, vitamin B1 12mg, vitamin B2 12mg, vitamin B6/pyridoxine hydrochloride 8mg, vitamin B12 180mcg, niacin 35mg, calcium D-pantothenate 35mg, folic acid 1.2mg, biotin 300mcg, choline chloride 2200mg, DL-methionine (technically pure) 1000mg, L-carnitine 100mg, Taurine 500mg, copper (copper(II) sulphate pentahydrate) 12.5mg, zinc (zinc sulphate, monohydrate) 100mg, zinc (glycine zinc chelate hydrate (solid)) 40mg, iron (iron(II) sulphate monohydrate) 250mg, manganese (manganese(II) sulphate, monohydrate) 35mg, iodine (calcium iodate, anhydrous) 2.5mg, selenium (sodium selenite) 0.38mg. Technological additives: Antioxidants.

How we read this label

First ingredient: “Poultry protein”. It isn’t a named meat or fish.

On the labelWe read it asShare on the label
Poultry protein (23.5%, partly dried and hydrolysed)Meat, animal not named23.5%
rice hydrolysed)GrainNot given
riceGrainNot given
fresh chicken meat (20%)Named meat20%
maizeGrainNot given
dried beet pulp (3.5%)Vegetable, fruit or plant3.5%
lignocelluloseOtherNot given
linseed (2%)Vegetable, fruit or plant2%
poultry fatFat, stock, extract or other processed ingredientNot given
sodium chlorideOtherNot given
brewer's yeast (dried)OtherNot given
egg powderOtherNot given
monocalcium phosphateOtherNot given
potassium chlorideOtherNot given
salmon oil (0.15%)Fat, stock, extract or other processed ingredient0.1%
psyllium husksVegetable, fruit or plantNot given
sunflower oil (0.1%)Fat, stock, extract or other processed ingredient0.1%
chicory inulin (0.1%)Vegetable, fruit or plant0.1%
glucosamine (0.04%)Other0.04%
borage oil (0.03%)Fat, stock, extract or other processed ingredient0.03%

Read automatically from the label. Spotted a misreading? Tell us

Nutrition

Protein 28% and carbs about 48%, with the water taken out.

As soldDry weight
Protein25%28%
within the usual 26 to 32% for dry foods
Fat12%13%
Carbohydrate~43%~48%
within the usual 39 to 50% for dry foods
Fibre3%3.3%
Ash6.8%7.6%
Moisturenot on label, 10% assumed10%taken out

Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.

Energy366 kcal/100 g

Why it scores 31

The kind of meat scored best (7.1 of 15). Starch scored lowest (4 of 20).

  1. How much meat?

    16.5 / 45
    • Meat on the label15.2 / 35

      43.5% declared meat, as weighed before cooking; full marks at 100%.

    • Protein level1.3 / 10

      Protein is 27.8% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.

  2. How much starch?

    4 / 20

    About 48% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.

  3. How processed?

    4 / 20

    Extruded kibble: 6 of 20. Minus 2 for added plant protein, starch or fibre and hydrolysed protein.

  4. What kind of meat?

    7.1 / 15
    • How the meat is listed7.1 / 12

      The label lists the meat as unnamed meal and fresh, which earns 60% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.

    • Organ meat0 / 3

      No organ meat named.

No ingredient deductions.

Each bar is as long as the points it is worth, out of 100 in all.

Against other dry foods

Top 49% of dry foods. 48 foods share this score. Each bar counts the ranked dry foods in a 5-point step of score.

What the score means

One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.

75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.

How we rate foods →

Less starch in the bowl

Half and half by calories with Happy Dog Pure Goat Dog Food (Sardinia) (scores 83): carbs fall from 48% to 30% by dry weight, and protein is about 41%.

Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.

Best wet foods →

Ingredient notes

1 noted: rice hydrolysed. 45 flagged nothing.

  • 1 noted
  • 45 nothing flagged
  • Rice hydrolysedCounted in “How processed?”

    A protein broken down by processing, often used in sensitive-stomach foods. It costs a point under “How processed?” rather than as a deduction.

45 ingredients with nothing flagged

Antioxidants, beet pulp, biotin (vitamin H/B7), borage oil, chicken, chicory root extract, choline chloride, chondroitin, DL-methionine, egg, folic acid (folate), glucosamine, green tea extract, l-carnitine, lignocellulose, linseed (flaxseed), maize (corn), marigold meal, monocalcium phosphate, niacin (vitamin B3), pantothenic acid (vitamin B5), potassium chloride, poultry fat, processed animal protein, psyllium, rice, salmon oil, salt (sodium chloride), sunflower oil, taurine, tocopherols (vitamin E), vitamin B1 (thiamine), vitamin B12 (cobalamin), vitamin B2 (riboflavin), vitamin B6 (pyridoxine), vitamin C (ascorbic acid), yeast

Allowed up to a legal maximum, none declared above it: copper, iodine, iron, manganese, selenium, vitamin A (retinyl acetate), vitamin D3 (cholecalciferol), zinc

Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.

Sources for these ingredients

Notes come from published sources about each ingredient, not about this food. How we decide

Prices

One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.

In stock first, cheapest per kg first, excluding deliveryExcluding delivery

ShopPackPricePer kg
Zooplus UKEconomy Pack: 2 x 12kg · £87.99Economy Pack: 2 x 12kg£87.99£3.67/kgCheapest in stockVisit
Zooplus UK12kg · £45.4912kg£45.49£3.79/kgVisit
Zooplus UK1.5kg · £8.491.5kg£8.49£5.66/kgVisit

Price unchanged since 10 Aug (3 readings).

Show the chart
View the readings as a table
DayShopPackPricePer kg
4 Oct 2026Zooplus UK1.5kg£8.49£5.66/kg
4 Oct 2026Zooplus UK12kg£45.49£3.79/kg
4 Oct 2026Zooplus UKEconomy Pack: 2 x 12kg£87.99£3.67/kg
27 Sep 2026Zooplus UK1.5kg£8.49£5.66/kg
27 Sep 2026Zooplus UK12kg£45.49£3.79/kg
27 Sep 2026Zooplus UKEconomy Pack: 2 x 12kg£87.99£3.67/kg
10 Aug 2026Zooplus UK1.5kg£8.49£5.66/kg
10 Aug 2026Zooplus UK12kg£45.49 (out of stock)£3.79/kg

Your dog

Cost per day and grams for your dog

Alternatives

4 dry foods score 18 to 29 points higher and cost up to 24% more.

Compare side by side →
Meat
78% this food 43.5%
Carbs
about 8% this food about 48%
To feed
24% more per 1,000 kcal

+29 pointsCompare

Meat
73% this food 43.5%
Carbs
about 24% this food about 48%
To feed
2% more per 1,000 kcal

+26 pointsCompare

Meat
59% this food 43.5%
Carbs
about 33% this food about 48%
To feed
56% less per 1,000 kcal

+18 pointsCompare

Meat
68% this food 43.5%
Carbs
about 43% this food about 48%
To feed
22% more per 1,000 kcal

+18 pointsCompare

Carbs are a share of the dry food, with the water taken out.

Sources

Read from 1 shop, saved 4 Oct 2026.

Page we read, saved 4 Oct 2026: Zooplus UK.

Score method v6.1.0 · ingredient notes v2.4.0

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Anything to leave out?Checked against the whole ingredient list.
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