

2 prices from Zooplus UK
Hill's Science Plan Performance Adult 1+ with Chicken
Good points
- No ingredient deductions
Worth knowing
- Meat amount not given
- Includes hydrolysed protein
First ingredients: Maize, chicken- and turkey meal, animal fats, dried beet pulp, vegetable oil… All ingredients
Label checked- Meat
- Not on label
- Protein, dry weight
- 31%
- Carbs, dry weight
- ~34%
- kcal/100 g
- 410
Ingredients
Listed first: Maize. The label gives no meat figure.
Maize, chicken- and turkey meal, animal fats, dried beet pulp, vegetable oil, protein hydrolysate, minerals, dried whole egg, linseed
Meat named animal proteinGrain cereals
Additives
per kg: Nutritional additives: Vitamin A (6345 IU), vitamin D3 (513 IU), vitamin E (550mg), vitamin C (90mg), iron (87.3mg), iodine (3.8mg), copper (8.6mg), manganese (9mg), zinc (135mg). With antioxidants.
How we read this label
First ingredient: “Maize”. It isn’t a named meat or fish.
| On the label | We read it as | Share on the label |
|---|---|---|
| Maize | Grain | Not given |
| chicken- and turkey meal | Named meat | Not given |
| animal fats | Fat, stock, extract or other processed ingredient | Not given |
| dried beet pulp | Vegetable, fruit or plant | Not given |
| vegetable oil | Fat, stock, extract or other processed ingredient | Not given |
| protein hydrolysate | Fat, stock, extract or other processed ingredient | Not given |
| minerals | Other | Not given |
| dried whole egg | Other | Not given |
| linseed. | Vegetable, fruit or plant | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 31% and carbs about 34%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 28.2% | 31% |
| within the usual 26 to 32% for dry foods | ||
| Fat | 24.1% | 27% |
| Carbohydrate | ~31% | ~34% |
| below the usual 39 to 50% for dry foods | ||
| Fibre | 1.6% | 1.8% |
| Ash | 5.6% | 6.2% |
| Moisturenot on label, 10% assumed | 10% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.
Why it scores 30
Starch scored best (8.7 of 20). Meat scored lowest (10.7 of 45).
How much meat?
10.7 / 45 points- Meat on the label8.8 / 35 points
Meat is named but the label doesn’t say how much, so a quarter of the points.
- Protein level1.9 / 10 points
Protein is 31.3% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
8.7 / 20 pointsEstimated carbohydrate: About 33.9% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
5 / 20 pointsHow it’s made: Extruded kibble: 6 of 20. Minus 1 for hydrolysed protein.
What kind of meat?
6 / 15 points- How the meat is listed6 / 12 points
The label lists the meat as meal, which earns 50% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Less starch in the bowl
Half and half by calories with Happy Dog Pure Goat Dog Food (Sardinia) (scores 83): carbs fall from 34% to 21% by dry weight, and protein is about 43%.
Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.
Best wet foods →Ingredient notes
1 noted: hydrolysed proteins. 17 flagged nothing.
- 1 noted
- 17 nothing flagged
- 1 not in our ingredient database yet
- Hydrolysed proteinsCounted in “How processed?”Feed material (protein source)
A protein broken down by processing, often used in sensitive-stomach foods. It costs a point under “How processed?” rather than as a deduction.
17 ingredients with nothing flagged
Animal fats, beet pulp, chicken, egg, linseed (flaxseed), maize (corn), minerals, oils and fats, tocopherols (vitamin E), vitamin C (ascorbic acid)
Allowed up to a legal maximum, none declared above it: copper, iodine, iron, manganese, vitamin A (retinyl acetate), vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Animal fats, beet pulp, chicken, egg, linseed (flaxseed), maize (corn), minerals, oils and fats
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Manganese, vitamin A (retinyl acetate), zinc
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
1 not in our ingredient database yet
With antioxidants.
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026. Down 6% since 10 Aug.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Since 10 Aug (3 readings): Zooplus UK down 6%.
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 14kg | £72.59 | £5.18/kg |
| 4 Oct 2026 | Zooplus UK | Economy Pack: 2 x 14kg | £143.49 | £5.12/kg |
| 27 Sep 2026 | Zooplus UK | 14kg | £72.49 | £5.18/kg |
| 27 Sep 2026 | Zooplus UK | Economy Pack: 2 x 14kg | £142.99 | £5.11/kg |
| 10 Aug 2026 | Zooplus UK | 14kg | £76.89 | £5.49/kg |
| 10 Aug 2026 | Zooplus UK | Economy Pack: 2 x 14kg | £151.99 | £5.43/kg |
Your dog
Cost per day and grams for your dog
Alternatives
4 dry foods score 21 to 30 points higher and cost up to 24% more.

- Carbs
- about 8% this food about 34%
- To feed
- about the same per 1,000 kcal
+30 pointsCompare

- Carbs
- about 24% this food about 34%
- To feed
- 18% less per 1,000 kcal
+27 pointsCompare

- Carbs
- about 27% this food about 34%
- To feed
- 2% more per 1,000 kcal
+27 pointsCompare

- Carbs
- about 30% this food about 34%
- To feed
- 24% more per 1,000 kcal
+21 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Read from 1 shop, saved 4 Oct 2026.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
Report a mistake