

3 prices from Zooplus UK
Markus Mühle NaturNah (cold-pressed)
Good points
- No ingredient deductions
- Includes organ meat
- Cold-pressed, not extruded
Worth knowing
- About 49% carbs (dry weight)
- Meat not named by animal
First ingredients: Dried poultry meat meal (28%), ground whole grain corn, ground whole grain rice, ground wild tripe (5%), ground wild bones (5%)… All ingredients
Label checked- Meat
- 33%
- Protein, dry weight
- 28%
- Carbs, dry weight
- ~49%
- kcal/100 g
- 332
Ingredients
Listed first: Dried poultry meat meal. 33% of the recipe is declared meat.
- Meat 33%
- Other 5.5%
- No amount given 61.5%
Dried poultry meat meal (28%), ground whole grain corn, ground whole grain rice, ground wild tripe (5%), ground wild bones (5%), beetroot, dried beet pulp, cold-pressed rapeseed oil, moor, fruit mix (consisting of: apple, pear, black currant, acerola, banana, papaya), herbal mixture (consisting of: nettle leaves, horsetail, pansy, marjoram, dandelion), linseed, seaweed, yucca schidigera dried and ground, egg powder (0.50%)
Meat animal not namedGrain cereals
Additives
per kg: Nutritional physiological additives: Vitamin A (10,000 IU), vitamin D3 (1000 IU), vitamin E (200mg), vitamin B1 (3.5mg), vitamin B2 (7mg), vitamin B6 ( 4.2mg), vitamin B12 (42mcg), biotin (210mcg), folic acid (0.35mg), niacin (21mg), vitamin C (140mg), pantothenic acid (7mg), choline chloride (1050mg), manganese [as manganese (II) oxide] (48mg), copper [as copper (II) oxide] (10mg), zinc [as zinc oxide] (62.5mg), iodine [as calcium iodate, anhydrous] (1.6mg).
How we read this label
First ingredient: “Dried poultry meat meal”. It isn’t a named meat or fish.
| On the label | We read it as | Share on the label |
|---|---|---|
| Dried poultry meat meal (28%) | Meat, animal not named | 28% |
| ground whole grain corn | Grain | Not given |
| ground whole grain rice | Grain | Not given |
| ground wild tripe (5%) | Organ meat | 5% |
| ground wild bones (5%) | Other | 5% |
| beetroot | Vegetable, fruit or plant | Not given |
| dried beet pulp | Vegetable, fruit or plant | Not given |
| cold-pressed rapeseed oil | Fat, stock, extract or other processed ingredient | Not given |
| moor | Other | Not given |
| fruit mix (consisting of: apple, pear, black currant, acero… | Vegetable, fruit or plant | Not given |
| herbal mixture (consisting of: nettle leaves, horsetail, pa… | Vegetable, fruit or plant | Not given |
| linseed | Vegetable, fruit or plant | Not given |
| seaweed | Vegetable, fruit or plant | Not given |
| yucca schidigera dried and ground | Other | Not given |
| egg powder (0.50%). | Other | 0.5% |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 28% and carbs about 49%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 25% | 28% |
| within the usual 26 to 32% for dry foods | ||
| Fat | 10.5% | 12% |
| Carbohydrate | ~44% | ~49% |
| within the usual 39 to 50% for dry foods | ||
| Fibre | 3.3% | 3.7% |
| Ash | 7% | 7.8% |
| Moisturenot on label, 10% assumed | 10% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.
Why it scores 33
How it’s made scored best (10 of 20). Starch scored lowest (3.6 of 20).
How much meat?
12.9 / 45 points- Meat on the label11.6 / 35 points
33% declared meat, as weighed before cooking; full marks at 100%.
- Protein level1.3 / 10 points
Protein is 27.8% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
3.6 / 20 pointsEstimated carbohydrate: About 49.1% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
10 / 20 pointsHow it’s made: Cold-pressed: 10 of 20.
What kind of meat?
6.5 / 15 points- How the meat is listed3.5 / 12 points
The label lists the meat as unnamed meal and unnamed fresh, which earns 29% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat3 / 3 points
Organ meat such as liver, heart, kidney or tripe is named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Less starch in the bowl
Half and half by calories with Happy Dog Pure Goat Dog Food (Sardinia) (scores 83): carbs fall from 49% to 31% by dry weight, and protein is about 40%.
Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.
Best wet foods →Ingredient notes
1 noted, no points taken: yucca extract. 26 flagged nothing.
- 1 noted
- 26 nothing flagged
- 5 not in our ingredient database yet
- Yucca extractNoted, no points takenFeed material (flavouring)
Why it’s noted and sources
Added to reduce stool odour. The ASPCA lists the yucca plant as toxic to dogs, and in a dog study the extract raised a liver enzyme at 750 mg/kg of food, though not at 500. Labels rarely give the amount. We note it, but take no points off.
26 ingredients with nothing flagged
Beet pulp, beetroot, biotin (vitamin H/B7), choline chloride, egg, folic acid (folate), herbs, linseed (flaxseed), niacin (vitamin B3), pantothenic acid (vitamin B5), poultry, rice, seaweed, tocopherols (vitamin E), tripe, vitamin B1 (thiamine), vitamin B12 (cobalamin), vitamin B2 (riboflavin), vitamin B6 (pyridoxine), vitamin C (ascorbic acid)
Allowed up to a legal maximum, none declared above it: copper, iodine, manganese, vitamin A (retinyl acetate), vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Beetroot, biotin (vitamin H/B7), choline chloride, folic acid (folate), herbs, niacin (vitamin B3), pantothenic acid (vitamin B5), poultry, seaweed, tripe, vitamin B1 (thiamine), vitamin B12 (cobalamin), vitamin B2 (riboflavin), vitamin B6 (pyridoxine), manganese, vitamin A (retinyl acetate), zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Beet pulp, beetroot, egg, herbs, linseed (flaxseed), poultry, rice, seaweed, tripe
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Seaweed
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
5 not in our ingredient database yet
Cold-pressed rapeseed oil, fruit mix, ground whole grain corn, ground wild bones, moor
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026. Down 6% since 10 Aug.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Since 10 Aug (3 readings): Zooplus UK down 6%.
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 15kg | £44.59 | £2.97/kg |
| 4 Oct 2026 | Zooplus UK | 5kg | £19.19 | £3.84/kg |
| 4 Oct 2026 | Zooplus UK | Economy Pack: 2 x 15kg | £87.49 | £2.92/kg |
| 27 Sep 2026 | Zooplus UK | 15kg | £44.59 | £2.97/kg |
| 27 Sep 2026 | Zooplus UK | 5kg | £19.19 | £3.84/kg |
| 27 Sep 2026 | Zooplus UK | Economy Pack: 2 x 15kg | £87.49 | £2.92/kg |
| 10 Aug 2026 | Zooplus UK | 15kg | £47.19 | £3.15/kg |
| 10 Aug 2026 | Zooplus UK | 5kg | £20.19 | £4.04/kg |
| 10 Aug 2026 | Zooplus UK | Economy Pack: 2 x 15kg | £92.69 | £3.09/kg |
Your dog
Cost per day and grams for your dog
Alternatives
2 dry foods score 16 to 24 points higher and cost up to 17% more.

- Meat
- 73% this food 33%
- Carbs
- about 24% this food about 49%
- To feed
- 17% more per 1,000 kcal
+24 pointsCompare

- Meat
- 59% this food 33%
- Carbs
- about 33% this food about 49%
- To feed
- 50% less per 1,000 kcal
+16 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Read from 1 shop, saved 4 Oct 2026.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
Report a mistake