

2 prices from Omni
It scores 7 out of 100 (Weak), tied 1,141st of 1,150 dry foods. It is a complete dry food for adult dogs, at £12.85 per kg. Price checked .
Good points
- No ingredient deductions
Worth knowing
- Meat amount not declared
- About 53% carbs (dry weight)
- Added plant protein, starch or fibre
First ingredients: Dried Potato Flakes, Pea Starch, Potato Protein, Lupin Beans, Naked Oats (8%)… All ingredients
Label taken from the maker’s website- Meat
- Not on label
- Protein, dry weight
- 29%
- Carbs, dry weight
- ~53%
- kcal/100 g
- 348
Ingredients
Listed first: Dried Potato Flakes. The label gives no meat figure.
Dried Potato Flakes, Pea Starch, Potato Protein, Lupin Beans, Naked Oats (8%), Green Peas, Dried Brewer's Yeast (5), Pea Protein, Minerals, Hydrolysed Yeast, Sunflower Oil, Rapeseed Oil, Dried Carrots (2%), Lentils, Micro Algae, Dried Chicory (0.15%, a Natural Source of FOS and Inulin), Glucosamine Hydrochloride (0.1%), Dried Blueberries (0.001%), Dried Cranberries (0.001%), Dried Pumpkin (0.001%), Turmeric (0.0001%) Back
Grain cereals
From the maker’s website, checked 20 Oct 2026.
How we read this label
First ingredient: “Dried Potato Flakes”. It isn’t a named meat or fish.
| On the label | We read it as | Share on the label |
|---|---|---|
| Dried Potato Flakes | Vegetable, fruit or plant | Not given |
| Pea Starch | Vegetable, fruit or plant | Not given |
| Potato Protein | Vegetable, fruit or plant | Not given |
| Lupin Beans | Vegetable, fruit or plant | Not given |
| Naked Oats (8%) | Grain | 8% |
| Green Peas | Vegetable, fruit or plant | Not given |
| Dried Brewer's Yeast (5) | Other | Not given |
| Pea Protein | Vegetable, fruit or plant | Not given |
| Minerals | Other | Not given |
| Hydrolysed Yeast | Other | Not given |
| Sunflower Oil | Fat, stock, extract or other processed ingredient | Not given |
| Rapeseed Oil | Fat, stock, extract or other processed ingredient | Not given |
| Dried Carrots (2%) | Vegetable, fruit or plant | 2% |
| Lentils | Vegetable, fruit or plant | Not given |
| Micro Algae | Vegetable, fruit or plant | Not given |
| Dried Chicory (0.15%, a Natural Source of FOS and Inulin) | Vegetable, fruit or plant | 0.1% |
| Glucosamine Hydrochloride (0.1%) | Other | 0.1% |
| Dried Blueberries (0.001%) | Vegetable, fruit or plant | 0.001% |
| Dried Cranberries (0.001%) | Vegetable, fruit or plant | 0.001% |
| Dried Pumpkin (0.001%) | Vegetable, fruit or plant | 0.001% |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 29% and carbs about 53%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 26% | 29% |
| within the usual 26 to 32% for dry foods | ||
| Fat | 7.5% | 8.2% |
| Carbohydrate | ~49% | ~53% |
| above the usual 39 to 50% for dry foods | ||
| Fibre | 2% | 2.2% |
| Ash | 7% | 7.7% |
| Moisture | 9% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.
Why it scores 7
How it’s made scored best (4 of 20). The kind of meat scored lowest (0 of 15).
How much meat?
1.4 / 45 points- Meat on the label0 / 35 points
No meat declared.
- Protein level1.4 / 10 points
Protein is 28.6% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
2.2 / 20 pointsEstimated carbohydrate: About 53.3% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
4 / 20 pointsHow it’s made: Extruded kibble: 6 of 20. Minus 2 for added plant protein, starch or fibre and hydrolysed protein.
What kind of meat?
0 / 15 points- How the meat is listed0 / 12 points
No meat on the label.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Less starch in the bowl
Half and half by calories with Happy Dog Pure Goat Dog Food (Sardinia) (scores 83): carbs fall from 53% to 33% by dry weight, and protein is about 41%.
Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.
Best wet foods →Ingredient notes
Nothing flagged in 17 ingredients. 2 are not in our ingredient database yet.
17 ingredients with nothing flagged
Blueberries, carrot, chicory root extract, cranberries, glucosamine, lentils, minerals, oats, peas, potato, pumpkin, rapeseed oil, starch, sunflower oil, turmeric, vegetable protein extracts, yeast
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Blueberries, carrot, chicory root extract, cranberries, lentils, minerals, oats, peas, potato, pumpkin, rapeseed oil, sunflower oil, turmeric, vegetable protein extracts, yeast
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Blueberries, chicory root extract, cranberries, glucosamine, lentils, pumpkin, rapeseed oil, sunflower oil, turmeric, vegetable protein extracts, yeast
- EFSA 2020 (PMC7448085)Turmeric
- EFSA FEEDAP (PMC13063795)Cranberries
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Starch
2 not in our ingredient database yet
Lupin beans, micro algae
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Omni. Checked 20 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Your dog
Cost per day and grams for your dog
Alternatives
4 dry foods score 52 to 56 points higher at the same price or less.

- Carbs
- about 22% this food about 53%
- To feed
- 36% less per 1,000 kcal
+56 pointsCompare

- Carbs
- about 8% this food about 53%
- To feed
- 66% less per 1,000 kcal
+53 pointsCompare

- Carbs
- about 33% this food about 53%
- To feed
- 45% less per 1,000 kcal
+52 pointsCompare

- Carbs
- about 26% this food about 53%
- To feed
- 54% less per 1,000 kcal
+52 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Taken from the maker’s page, checked 20 Oct 2026.
From the maker’s website. The ingredients and analysis here are the maker’s current label, from their product page, checked 20 Oct 2026. Shops may still stock packs with the older recipe.
Page we read, saved 20 Oct 2026: Omni (the maker).
Score method v6.1.0 · ingredient notes v2.4.0
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