2 prices from Pets at Home and Zooplus UK
DryCompleteAdultContains grainFish oil
Good points
- No ingredient deductions
- Includes organ meat
Worth knowing
- 19% meat
- Some meat not named by animal
- Added plant protein, starch or fibre
First ingredients: High quality lamb (including lungs and liver) (19%), Rice (18%), Dried poultry protein, Corn, Animal fats… All ingredients
Ingredients match the maker’s own page- Meat
- 19%
- Protein, dry weight
- 29%
- Carbs, dry weight
- ~42%
- kcal/100 g
- 386
Ingredients
Listed first: High quality lamb. 19% of the recipe is declared meat.
- Meat 19%
- Grain 18%
- Plants 5%
- No amount given 58%
High quality lamb (including lungs and liver) (19%), Rice (18%), Dried poultry protein, Corn, Animal fats, Dried beet pulp2 (5%), Digest, Soya meal, Corn grits, Corn protein meal, Dried egg, Minerals, Fish oil. prebiotics source
Meat named animal proteinGrain cereals
Additives
Nutritional Additives:IU/kg: Vitamin A: 30000; Vitamin D3: 970; Vitamin E: 550; mg/kg: Vitamin C: 140; Iron (II) sulphate monohydrate: (Fe: 150); Calcium iodate anhydrous: (I: 2.4); Copper (II) sulphate pentahydrate: (Cu: 16); Manganous sulphate monohydrate: (Mn: 57); Zinc sulphate monohydrate: (Zn: 140); Sodium selenite: (Se: 0.17) Technological additives:mg/kg: Tocopherol extracts from vegetable oils: 37
How we read this label
First ingredient: “High quality lamb”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| High quality lamb (including lungs and liver) (19%) | Named meat | 19% |
| Rice (18%) | Grain | 18% |
| Dried poultry protein | Meat, animal not named | Not given |
| Corn | Grain | Not given |
| Animal fats | Fat, stock, extract or other processed ingredient | Not given |
| Dried beet pulp2 (5%) | Vegetable, fruit or plant | 5% |
| Digest | Fat, stock, extract or other processed ingredient | Not given |
| Soya meal | Other | Not given |
| Corn grits | Grain | Not given |
| Corn protein meal | Grain | Not given |
| Dried egg | Other | Not given |
| Minerals | Other | Not given |
| Fish oil. prebiotics source | Meat, animal not named | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 29% and carbs about 42%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 26% | 29% |
| within the usual 26 to 32% for dry foods | ||
| Fat | 16% | 18% |
| Carbohydrate | ~38% | ~42% |
| within the usual 39 to 50% for dry foods | ||
| Fibre | 2.5% | 2.8% |
| Ash | 7.5% | 8.3% |
| Moisturenot on label, 10% assumed | 10% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.
Energy386 kcal/100 g
Why it scores 30
The kind of meat scored best (11.9 of 15). Meat scored lowest (8.2 of 45).
How much meat?
8.2 / 45 points- Meat on the label6.7 / 35 points
19% declared meat, as weighed before cooking; full marks at 100%.
- Protein level1.5 / 10 points
Protein is 28.9% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
5.9 / 20 pointsEstimated carbohydrate: About 42.2% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
4 / 20 pointsHow it’s made: Extruded kibble: 6 of 20. Minus 2 for added plant protein, starch or fibre and digest or flavouring.
What kind of meat?
11.9 / 15 points- How the meat is listed8.9 / 12 points
The label lists the meat as fresh, unnamed meal and unnamed fresh, which earns 74% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat3 / 3 points
Organ meat such as liver, heart, kidney or tripe is named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Less starch in the bowl
Half and half by calories with Happy Dog Pure Goat Dog Food (Sardinia) (scores 83): carbs fall from 42% to 26% by dry weight, and protein is about 42%.
Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.
Best wet foods →Ingredient notes
Nothing flagged in 21 ingredients. 2 are not in our ingredient database yet.
21 ingredients with nothing flagged
Animal fats, digest (rendered meat digest), egg, fish oil, lamb, maize (corn), maize (corn) gluten, minerals, poultry, rice, soya (soybean), tocopherols (vitamin E), vitamin C (ascorbic acid)
Allowed up to a legal maximum, none declared above it: copper, iodine, iron, manganese, selenium, vitamin A (retinyl acetate), zinc
We couldn’t read an amount we can check on the label, so no points were taken: vitamin D3 (cholecalciferol)
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Animal fats, digest (rendered meat digest), egg, fish oil, lamb, maize (corn), minerals, poultry, rice, soya (soybean)
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Digest (rendered meat digest), poultry, soya (soybean), manganese, selenium, vitamin A (retinyl acetate), zinc
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Commission Implementing Regulation (EU) 2017/1490 (EUR-Lex)Manganese
- Directive 2002/32/EC Annex I (as amended) (EUR-Lex)Selenium
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Maize (corn) gluten
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
2 not in our ingredient database yet
Dried beet pulp2, prebiotics source
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
Lowest £3.50/kg at Pets at Home. Checked 4 Oct 2026. Up 18% since 10 Aug.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
Since 10 Aug (3 readings): Pets at Home up 18%, Zooplus UK down 5%.
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Pets at Home | 14kg | £48.99 | £3.50/kg |
| 4 Oct 2026 | Zooplus UK | 14kg | £49.29 (out of stock) | £3.52/kg |
| 27 Sep 2026 | Pets at Home | 14kg | £44.09 | £3.15/kg |
| 27 Sep 2026 | Zooplus UK | 14kg | £49.29 | £3.52/kg |
| 10 Aug 2026 | Pets at Home | 14kg | £41.64 | £2.97/kg |
| 10 Aug 2026 | Zooplus UK | 14kg | £51.99 | £3.71/kg |
Your dog
Cost per day and grams for your dog
Alternatives
2 dry foods score 19 to 27 points higher and cost up to 13% more.
- Meat
- 73% this food 19%
- Carbs
- about 24% this food about 42%
- To feed
- 13% more per 1,000 kcal
+27 pointsCompare
Yorkshire Raw Dog Food Super65 Adult Dog Beef - A blend of 5 superfoods - Dry Food or
59% meatDry · Adult
Fair£1.75/kg
- Meat
- 59% this food 19%
- Carbs
- about 33% this food about 42%
- To feed
- 52% less per 1,000 kcal
+19 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Matches the maker’s own page.
Checked against the maker. The ingredient list matches the one on the manufacturer’s own product page.
Pages we read, saved 4 Oct 2026: Pets at Home, Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
Report a mistake