

1 price from Pets at Home
Good points
- No ingredient deductions
Worth knowing
- Added plant protein, starch or fibre
First ingredients: Poultry meat meal (min 95% chicken) 33%, sweet potato chips (16%), potato flakes, poultry fat, whole linseed… All ingredients
Ingredients match the maker’s own page- Meat
- 33%
- Protein, dry weight
- 33%
- Carbs, dry weight
- ~34%
- kcal/100 g
- 381
Ingredients
Listed first: Poultry meat meal. 33% of the recipe is declared meat.
- Meat 33%
- Plants 19.6%
- Other 1%
- No amount given 46.4%
Poultry meat meal (min 95% chicken) 33%, sweet potato chips (16%), potato flakes, poultry fat, whole linseed, pea protein, beet pulp, dried egg, peas, vitamins and minerals, brewers yeast, carrots (1.2%), apple (1.2%), parsnips (1.2%), marine algae meal, kale, (0.5%), broccoli (0.5%), spinach (0.5%), seaweed (500mg/kg), glucosamine (350mg/kg), chondroitin sulphate (200mg/kg), cranberries (200mg/kg), blueberries (200mg/kg), yucca (200mg/kg), turmeric (100mg/kg), and ginger (100mg/kg)
Meat named animal protein
Additives
per kg: Vitamin A 15000iu/kg, Vitamin D3 2000iu/kg, Vitamin E (as all rac-alpha-tocopherol acetate) 400mg/kg.
How we read this label
First ingredient: “Poultry meat meal”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| Poultry meat meal (min 95% chicken) 33% | Named meat | 33% |
| sweet potato chips (16%) | Vegetable, fruit or plant | 16% |
| potato flakes | Vegetable, fruit or plant | Not given |
| poultry fat | Fat, stock, extract or other processed ingredient | Not given |
| whole linseed | Vegetable, fruit or plant | Not given |
| pea protein | Vegetable, fruit or plant | Not given |
| beet pulp | Vegetable, fruit or plant | Not given |
| dried egg | Other | Not given |
| peas | Vegetable, fruit or plant | Not given |
| vitamins and minerals | Other | Not given |
| brewers yeast | Other | Not given |
| carrots (1.2%) | Vegetable, fruit or plant | 1.2% |
| apple (1.2%) | Vegetable, fruit or plant | 1.2% |
| parsnips (1.2%) | Vegetable, fruit or plant | 1.2% |
| marine algae meal | Vegetable, fruit or plant | Not given |
| kale | Vegetable, fruit or plant | Not given |
| broccoli (0.5%) | Vegetable, fruit or plant | 0.5% |
| spinach (0.5%) | Vegetable, fruit or plant | 0.5% |
| seaweed (500mg/kg) | Vegetable, fruit or plant | Not given |
| glucosamine (350mg/kg) | Other | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 33% and carbs about 34%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 30% | 33% |
| above the usual 26 to 32% for dry foods | ||
| Fat | 18% | 20% |
| Carbohydrate | ~30% | ~34% |
| below the usual 39 to 50% for dry foods | ||
| Fibre | 3% | 3.3% |
| Ash | 8.6% | 9.6% |
| Moisturenot on label, 10% assumed | 10% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.
Why it scores 33
Starch scored best (8.7 of 20). How it’s made scored lowest (5 of 20).
How much meat?
13.8 / 45 points- Meat on the label11.6 / 35 points
33% declared meat, as weighed before cooking; full marks at 100%.
- Protein level2.2 / 10 points
Protein is 33.3% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
8.7 / 20 pointsEstimated carbohydrate: About 33.8% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
5 / 20 pointsHow it’s made: Extruded kibble: 6 of 20. Minus 1 for added plant protein, starch or fibre.
What kind of meat?
6 / 15 points- How the meat is listed6 / 12 points
The label lists the meat as meal, which earns 50% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat0 / 3 points
No organ meat named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Less starch in the bowl
Half and half by calories with Happy Dog Pure Goat Dog Food (Sardinia) (scores 83): carbs fall from 34% to 21% by dry weight, and protein is about 44%.
Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.
Best wet foods →Ingredient notes
1 noted, no points taken: yucca extract. 28 flagged nothing.
- 1 noted
- 28 nothing flagged
- Yucca extractNoted, no points takenFeed material (flavouring)
Why it’s noted and sources
Added to reduce stool odour. The ASPCA lists the yucca plant as toxic to dogs, and in a dog study the extract raised a liver enzyme at 750 mg/kg of food, though not at 500. Labels rarely give the amount. We note it, but take no points off.
28 ingredients with nothing flagged
Algae, apples, beet pulp, blueberries, broccoli, carrot, chondroitin, cranberries, egg, ginger, glucosamine, kale, linseed (flaxseed), minerals, parsnip, peas, potato, poultry, poultry fat, seaweed, spinach, sweet potato, tocopherols (vitamin E), turmeric, vegetable protein extracts, yeast
Allowed up to a legal maximum, none declared above it: vitamin A (retinyl acetate), vitamin D3 (cholecalciferol)
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Algae, apples, beet pulp, blueberries, broccoli, carrot, cranberries, egg, ginger, kale, linseed (flaxseed), minerals, parsnip, peas, potato, poultry, poultry fat, seaweed, spinach, sweet potato, turmeric, vegetable protein extracts, yeast
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Algae, apples, blueberries, broccoli, chondroitin, cranberries, ginger, glucosamine, kale, parsnip, poultry, poultry fat, seaweed, spinach, turmeric, vegetable protein extracts, yeast, vitamin A (retinyl acetate)
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- EFSA 2020 (PMC7448085)Turmeric
- EFSA FEEDAP (PMC13063795)Cranberries
- EFSA FEEDAP (PMC7448036)Ginger
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Seaweed
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Pets at Home. Checked 4 Oct 2026. Up 11% since 10 Aug.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
| Shop | Pack | Price | Per kg | Link |
|---|---|---|---|---|
| Pets at Home10kg · £54.99 up 11% since 10 Aug | 10kg | £54.99 | £5.50/kg | Visit |
Since 10 Aug (3 readings): Pets at Home up 11%.
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Pets at Home | 10kg | £54.99 | £5.50/kg |
| 27 Sep 2026 | Pets at Home | 10kg | £49.49 | £4.95/kg |
| 10 Aug 2026 | Pets at Home | 10kg | £49.49 | £4.95/kg |
Your dog
Cost per day and grams for your dog
Alternatives
4 dry foods score 24 to 27 points higher and cost up to 18% more.

- Meat
- 78% this food 33%
- Carbs
- about 8% this food about 34%
- To feed
- 14% less per 1,000 kcal
+27 pointsCompare

- Meat
- 76% this food 33%
- Carbs
- about 26% this food about 34%
- To feed
- 18% more per 1,000 kcal
+26 pointsCompare

- Meat
- 74% this food 33%
- Carbs
- about 27% this food about 34%
- To feed
- 12% less per 1,000 kcal
+24 pointsCompare

- Meat
- 73% this food 33%
- Carbs
- about 24% this food about 34%
- To feed
- 29% less per 1,000 kcal
+24 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Matches the maker’s own page.
Checked against the maker. The ingredient list matches the one on the manufacturer’s own product page.
Page we read, saved 4 Oct 2026: Pets at Home.
Score method v6.1.0 · ingredient notes v2.4.0
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