4 prices from Zooplus UK
Wolf of Wilderness Junior Soft "Wide Acres" - Chicken
DryCompletePuppyGrain-freeFish oil
Good points
- 59% meat
- No ingredient deductions
- Includes organ meat
Worth knowing
- Some meat not named by animal
- Includes hydrolysed protein
First ingredients: Fresh chicken meat (41%), sweet potato [dried] (19%), poultry protein [dried] (18%), potato [dried], poultry fat… All ingredients
Retailer’s own label, fully checked- Meat
- 59%
- Protein, dry weight
- 33%
- Carbs, dry weight
- ~36%
- kcal/100 g
- 353
Ingredients
Listed first: Fresh chicken meat. 59% of the recipe is declared meat.
- Meat 59%
- Plants 19%
- Other 2.2%
- No amount given 19.8%
Fresh chicken meat (41%), sweet potato [dried] (19%), poultry protein [dried] (18%), potato [dried], poultry fat, protein hydrolysate (1.5% from poultry), dicalcium phosphate, peas [dried], fish oil, chicken liver [fresh], yeast extract (0.15% mannan oligosaccharides, 0.09% beta-glucans), wild berries [dried] (0.3% lingonberries, blueberries, elderberries), herbs [dried] (0.2% nettle leaves, blackberry leaves, common yarrow, fennel, caraway, chamomile flowers, mistletoe leaves, gentian root, centaury), chicory [dried, source of inulin], safflower oil, sunflower oil
Meat named animal protein
Additives
per kg: Nutritional additives: Vitamin A (15,000 IU), vitamin D3 (1200 IU), vitamin E [all-rac-alpha-tocopheryl acetate] (150mg), vitamin C (70mg), vitamin B1 (3mg), vitamin B2 [riboflavin] (8mg), vitamin B6 [pyridoxine hydrochloride] (2mg), vitamin B12 (45mcg), niacin (20mg), calcium D-pantothenate (18mg), biotin (200mcg), choline chloride (1700mg), copper [as copper (II) sulphate pentahydrate] (10mg), zinc [as zinc oxide] (90mg), zinc [as zinc chelate of amino acids hydrate] (45mg), iodine [as calcium iodate anhydrous] (2mg), selenium [as sodium selenite] (0.2mg). Technological additives: Antioxidants [tocopherol extracts from vegetable oils].
How we read this label
First ingredient: “Fresh chicken meat”. It names the animal.
| On the label | We read it as | Share on the label |
|---|---|---|
| Fresh chicken meat (41%) | Named meat | 41% |
| sweet potato [dried] (19%) | Vegetable, fruit or plant | 19% |
| poultry protein [dried] (18%) | Meat, animal not named | 18% |
| potato [dried] | Vegetable, fruit or plant | Not given |
| poultry fat | Fat, stock, extract or other processed ingredient | Not given |
| protein hydrolysate (1.5% from poultry) | Fat, stock, extract or other processed ingredient | 1.5% |
| dicalcium phosphate | Other | Not given |
| peas [dried] | Vegetable, fruit or plant | Not given |
| fish oil | Fat, stock, extract or other processed ingredient | Not given |
| chicken liver [fresh] | Named meat | Not given |
| yeast extract (0.15% mannan oligosaccharides, 0.09% beta-gl… | Fat, stock, extract or other processed ingredient | 0.1% |
| wild berries [dried] (0.3% lingonberries, blueberries, elde… | Vegetable, fruit or plant | 0.3% |
| herbs [dried] (0.2% nettle leaves, blackberry leaves, commo… | Vegetable, fruit or plant | 0.2% |
| chicory [dried, source of inulin] | Vegetable, fruit or plant | Not given |
| safflower oil | Fat, stock, extract or other processed ingredient | Not given |
| sunflower oil. | Fat, stock, extract or other processed ingredient | Not given |
Read automatically from the label. Spotted a misreading? Tell us
Nutrition
Protein 33% and carbs about 36%, with the water taken out.
| Nutrient | As sold | Dry weight |
|---|---|---|
| Protein | 27% | 33% |
| above the usual 26 to 32% for dry foods | ||
| Fat | 16% | 20% |
| Carbohydrate | ~30% | ~36% |
| below the usual 39 to 50% for dry foods | ||
| Fibre | 2% | 2.4% |
| Ash | 7.4% | 9% |
| Moisture | 18% | taken out |
Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.
Energy353 kcal/100 g
Why it scores 48
The kind of meat scored best (12.3 of 15). How it’s made scored lowest (5 of 20).
How much meat?
22.8 / 45 points- Meat on the label20.7 / 35 points
59% declared meat, as weighed before cooking; full marks at 100%.
- Protein level2.1 / 10 points
Protein is 32.9% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.
How much starch?
8 / 20 pointsEstimated carbohydrate: About 36.1% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.
How processed?
5 / 20 pointsHow it’s made: Extruded kibble: 6 of 20. Minus 1 for hydrolysed protein.
What kind of meat?
12.3 / 15 points- How the meat is listed9.3 / 12 points
The label lists the meat as fresh and unnamed meal, which earns 77% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.
- Organ meat3 / 3 points
Organ meat such as liver, heart, kidney or tripe is named.
No ingredient deductions.
Each bar is as long as the points it is worth, out of 100 in all.
Against other dry foods
What the score means
One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.
75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.
How we rate foods →Less starch in the bowl
Half and half by calories with Forthglade Puppy Chicken & Liver Wet Dog Food (scores 73): carbs fall from 36% to 19% by dry weight, and protein is about 38%.
Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.
Best wet foods →Ingredient notes
1 noted: hydrolysed proteins. 31 flagged nothing.
- 1 noted
- 31 nothing flagged
- 1 not in our ingredient database yet
- Hydrolysed proteinsCounted in “How processed?”Feed material (protein source)
A protein broken down by processing, often used in sensitive-stomach foods. It costs a point under “How processed?” rather than as a deduction.
31 ingredients with nothing flagged
Antioxidants, biotin (vitamin H/B7), chicken, chicory root extract, choline chloride, fish oil, herbs, liver (animal organ), niacin (vitamin B3), pantothenic acid (vitamin B5), peas, potato, poultry fat, processed animal protein, safflower oil, sunflower oil, sweet potato, tocopherols (vitamin E), vitamin B1 (thiamine), vitamin B12 (cobalamin), vitamin B2 (riboflavin), vitamin B6 (pyridoxine), vitamin C (ascorbic acid), wild berries, yeast
Allowed up to a legal maximum, none declared above it: copper, iodine, selenium, vitamin A (retinyl acetate), vitamin D3 (cholecalciferol), zinc
Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.
Sources for these ingredients
- FEDIAF Nutritional Guidelines for Complete and Complementary Pet Food for Cats and Dogs (2025)Antioxidants, biotin (vitamin H/B7), chicory root extract, choline chloride, herbs, liver (animal organ), niacin (vitamin B3), pantothenic acid (vitamin B5), poultry fat, safflower oil, sunflower oil, vitamin B1 (thiamine), vitamin B12 (cobalamin), vitamin B2 (riboflavin), vitamin B6 (pyridoxine), wild berries, yeast, selenium, vitamin A (retinyl acetate), zinc
- Reg (EU) No 68/2013 - EU Catalogue of Feed Materials (EUR-Lex)Antioxidants, chicken, chicory root extract, fish oil, herbs, liver (animal organ), peas, potato, poultry fat, safflower oil, sunflower oil, sweet potato, wild berries, yeast
- Commission Implementing Regulation (EU) 2015/1152Tocopherols (vitamin E)
- Commission Implementing Regulation (EU) 2016/1095 (EUR-Lex)Zinc
- Directive 2002/32/EC Annex I (as amended) (EUR-Lex)Selenium
- EFSA J 2013;11(2):3100 doi:10.2903/j.efsa.2013.3100Iodine
- FDA Animal Health Literacy - Vitamin D toxicity in dogsVitamin D3 (cholecalciferol)
- Fieten 2016 Int J Mol Sci 17(2):196 doi:10.3390/ijms17020196Copper
- Reg (EU) 68/2013 Catalogue of feed materials, Part C (legislation.gov.uk)Processed animal protein
- Regulation (EU) 2015/861 (EUR-Lex)Iodine
- Regulation (EU) 2017/1492 (EUR-Lex)Vitamin D3 (cholecalciferol)
- Regulation (EU) 2018/1039 (EUR-Lex)Copper
1 not in our ingredient database yet
Dicalcium phosphate
Not in our ingredient database yet, so no judgement either way.
Notes come from published sources about each ingredient, not about this food. How we decide
Prices
One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.
In stock first, cheapest per kg first, excluding deliveryExcluding delivery
| Shop | Pack | Price | Per kg | Link |
|---|---|---|---|---|
| Zooplus UKEconomy Pack: 2 x 12kg · £112.99 | Economy Pack: 2 x 12kg | £112.99 | £4.71/kgCheapest in stock | Visit |
| Zooplus UK12kg · £58.49 | 12kg | £58.49 | £4.87/kg | Visit |
| Zooplus UKEconomy Pack: 5 x 1kg · £32.49 | Economy Pack: 5 x 1kg | £32.49 | £6.50/kg | Visit |
| Zooplus UK1kg · £6.99 | 1kg | £6.99 | £6.99/kg | Visit |
Price unchanged since 10 Aug (3 readings).
Show the chart
View the readings as a table
| Day | Shop | Pack | Price | Per kg |
|---|---|---|---|---|
| 4 Oct 2026 | Zooplus UK | 12kg | £58.49 | £4.87/kg |
| 4 Oct 2026 | Zooplus UK | 1kg | £6.99 | £6.99/kg |
| 4 Oct 2026 | Zooplus UK | Economy Pack: 2 x 12kg | £112.99 | £4.71/kg |
| 4 Oct 2026 | Zooplus UK | Economy Pack: 5 x 1kg | £32.49 | £6.50/kg |
| 27 Sep 2026 | Zooplus UK | 12kg | £58.49 | £4.87/kg |
| 27 Sep 2026 | Zooplus UK | 1kg | £6.99 | £6.99/kg |
| 27 Sep 2026 | Zooplus UK | Economy Pack: 2 x 12kg | £112.99 | £4.71/kg |
| 27 Sep 2026 | Zooplus UK | Economy Pack: 5 x 1kg | £32.49 | £6.50/kg |
| 10 Aug 2026 | Zooplus UK | 12kg | £58.49 | £4.87/kg |
| 10 Aug 2026 | Zooplus UK | 1kg | £6.99 | £6.99/kg |
| 10 Aug 2026 | Zooplus UK | Economy Pack: 2 x 12kg | £112.99 | £4.71/kg |
| 10 Aug 2026 | Zooplus UK | Economy Pack: 5 x 1kg | £32.49 | £6.50/kg |
Your dog
Cost per day and grams for your dog
Alternatives
3 dry foods score 5 to 13 points higher at the same price or less.
- Meat
- 75% this food 59%
- Carbs
- about 18% this food about 36%
- To feed
- 16% less per 1,000 kcal
+13 pointsCompare
Nourish Pet Food 80/20 Grain Free Salmon with Herring, Haddock, Trout & Sweet Potato Dry Dog Food
78% meatDry · All ages
Good£5.03/kg
- Meat
- 78% this food 59%
- Carbs
- about 8% this food about 36%
- To feed
- 7% less per 1,000 kcal
+12 pointsCompare
- Meat
- 72% this food 59%
- Carbs
- about 38% this food about 36%
- To feed
- 11% less per 1,000 kcal
+5 pointsCompare
Carbs are a share of the dry food, with the water taken out.
Sources
Own-label food: checked against the retailer’s label.
Retailer-verified. This is the retailer’s own-label food, so there is no separate maker’s website to check it against. We publish it because the retailer’s label is complete and passes our consistency checks.
Page we read, saved 4 Oct 2026: Zooplus UK.
Score method v6.1.0 · ingredient notes v2.4.0
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