Wolf of Wilderness Soft "High Valley" - Beef

4 prices from Zooplus UK

Wolf of Wilderness Soft "High Valley" - Beef

DryCompleteAdultGrain-freeFish oil
41/ 100
WeakTop 18% of dry foods

89% of dry foods score under 45.

Score v6.1.0 · label checked 4 Oct 2026

Good points

  • No ingredient deductions
  • Includes organ meat

Worth knowing

  • Some meat not named by animal
  • Includes hydrolysed protein

First ingredients: Fresh beef (21%), fresh chicken (20%), sweet potato [dried] (19%), poultry protein [dried], potato [dried]… All ingredients

Retailer’s own label, fully checked
Meat
41%
Protein, dry weight
33%
Carbs, dry weight
~40%
kcal/100 g
342

Ingredients

Listed first: Fresh beef. 41% of the recipe is declared meat.

  • Meat 41%
  • Plants 19%
  • Other 0.7%
  • No amount given 39.4%

Fresh beef (21%), fresh chicken (20%), sweet potato [dried] (19%), poultry protein [dried], potato [dried], protein hydrolysate, peas, chicken liver, salmon oil, poultry fat, forest berries [dried] (0.3%: lingonberries, blueberries, elderberries), herbs [dried] (0.2%: stinging nettle, blackberry leaves, common yarrow, fennel, caraway, chamomile, mistletoe leaves, gentian root, centaury), yeast (0.15% mannan oligosaccharides, 0.05% beta-glucans), sunflower oil, safflower oil, chicory [dried] [source of inulin]

Meat named animal protein

Additives

per kg: Nutritional additives: Vitamin A (12000 IU), vitamin D3 (1200 IU), vitamin E [all-rac-alpha-tocopheryl acetate] (150mg), vitamin C (100mg), vitamin B1 (13mg), vitamin B2 [riboflavin] (12.5mg), vitamin B6 [pyridoxine hydrochloride] (8.5mg), vitamin B12 (160mcg), niacin (53mg), calcium D-pantothenate (31mg), biotin (690mcg), choline chloride (2300mg), copper [as cupric-(II)-sulphate, pentahydrate] (10mg), zinc [as zinc oxide] (90mg), zinc [as zinc chelate of amino acids hydrate] (45mg), iodine [as calcium iodate anhydrous] (2mg), selenium [as sodium selenite] (0.2mg). Technological additives: Antioxidants [tocopherol extracts from vegetable oils].

How we read this label

First ingredient: “Fresh beef”. It names the animal.

Each ingredient on the label, how we read it, and the share the label gives
On the labelWe read it asShare on the label
Fresh beef (21%)Named meat21%
fresh chicken (20%)Named meat20%
sweet potato [dried] (19%)Vegetable, fruit or plant19%
poultry protein [dried]Meat, animal not namedNot given
potato [dried]Vegetable, fruit or plantNot given
protein hydrolysateFat, stock, extract or other processed ingredientNot given
peasVegetable, fruit or plantNot given
chicken liverNamed meatNot given
salmon oilFat, stock, extract or other processed ingredientNot given
poultry fatFat, stock, extract or other processed ingredientNot given
forest berries [dried] (0.3%: lingonberries, blueberries, e…Vegetable, fruit or plant0.3%
herbs [dried] (0.2%: stinging nettle, blackberry leaves, co…Vegetable, fruit or plant0.2%
yeast (0.15% mannan oligosaccharides, 0.05% beta-glucans)Other0.1%
sunflower oilFat, stock, extract or other processed ingredientNot given
safflower oilFat, stock, extract or other processed ingredientNot given
chicory [dried] [source of inulin].Vegetable, fruit or plantNot given

Read automatically from the label. Spotted a misreading? Tell us

Nutrition

Protein 33% and carbs about 40%, with the water taken out.

Analysis as sold and with the water taken out
NutrientAs soldDry weight
Protein27%33%
above the usual 26 to 32% for dry foods
Fat13%16%
Carbohydrate~33%~40%
within the usual 39 to 50% for dry foods
Fibre2%2.4%
Ash7.2%8.8%
Moisture18%taken out

Carbohydrate is our estimate: what is left after the other shares. The usual range is the middle half of the dry foods we rate.

Energy342 kcal/100 g

Why it scores 41

The kind of meat scored best (13.6 of 15). How it’s made scored lowest (5 of 20).

  1. How much meat?

    16.5 / 45 points
    • Meat on the label14.4 / 35 points

      41% declared meat, as weighed before cooking; full marks at 100%.

    • Protein level2.1 / 10 points

      Protein is 32.9% of the food with the water taken out. Nothing at 20% or less, full marks at 80%.

  2. How much starch?

    6.7 / 20 points

    Estimated carbohydrate: About 40% carbohydrate with the water taken out (our estimate). Full marks with no carbohydrate, none at 60% or more.

  3. How processed?

    5 / 20 points

    How it’s made: Extruded kibble: 6 of 20. Minus 1 for hydrolysed protein.

  4. What kind of meat?

    13.6 / 15 points
    • How the meat is listed10.6 / 12 points

      The label lists the meat as fresh and unnamed meal, which earns 88% of these points. Fresh or raw named meat earns all of them, dried 70%, meal half, hydrolysed a quarter, an unnamed category none.

    • Organ meat3 / 3 points

      Organ meat such as liver, heart, kidney or tripe is named.

No ingredient deductions.

Each bar is as long as the points it is worth, out of 100 in all.

Against other dry foods

Top 18% of dry foods. 25 foods share this score. Each bar counts the ranked dry foods in a 5-point step of score.

What the score means

One scale for every food: meat (45 points), starch (20), how it’s made (20) and kind of meat (15), minus points for a few listed ingredients. It rates the recipe, not your dog.

75 and over is excellent, 60 to 74 good, 45 to 59 fair and under 45 weak.

How we rate foods →

Less starch in the bowl

Half and half by calories with Happy Dog Pure Goat Dog Food (Sardinia) (scores 83): carbs fall from 40% to 25% by dry weight, and protein is about 44%.

Worked out from both labels, for half the day’s calories from each food. The feeding guides on the packs still set the amounts.

Best wet foods →

Ingredient notes

1 noted: hydrolysed proteins. 31 flagged nothing.

  • 1 noted
  • 31 nothing flagged
  • 1 not in our ingredient database yet
31 ingredients with nothing flagged

Antioxidants, beef, biotin (vitamin H/B7), chicken, chicory root extract, choline chloride, herbs, liver (animal organ), niacin (vitamin B3), pantothenic acid (vitamin B5), peas, potato, poultry fat, processed animal protein, safflower oil, salmon oil, sunflower oil, sweet potato, tocopherols (vitamin E), vitamin B1 (thiamine), vitamin B12 (cobalamin), vitamin B2 (riboflavin), vitamin B6 (pyridoxine), vitamin C (ascorbic acid), yeast

Allowed up to a legal maximum, none declared above it: copper, iodine, selenium, vitamin A (retinyl acetate), vitamin D3 (cholecalciferol), zinc

Checked against the EU Catalogue of Feed Materials and FEDIAF guidelines.

Sources for these ingredients
1 not in our ingredient database yet

Forest berries [dried]

Not in our ingredient database yet, so no judgement either way.

Notes come from published sources about each ingredient, not about this food. How we decide

Prices

One shop we track sells this: Zooplus UK. Checked 4 Oct 2026.

In stock first, cheapest per kg first, excluding deliveryExcluding delivery

Prices from each shop
ShopPackPricePer kgLink
Zooplus UKEconomy Pack: 2 x 12kg · £112.99Economy Pack: 2 x 12kg£112.99£4.71/kgCheapest in stockVisit
Zooplus UK12kg · £58.4912kg£58.49£4.87/kgVisit
Zooplus UKEconomy Pack: 5 x 1kg · £31.49Economy Pack: 5 x 1kg£31.49£6.30/kgVisit
Zooplus UK1kg · £6.991kg£6.99£6.99/kgVisit

Price unchanged since 10 Aug (3 readings).

Show the chart
View the readings as a table
Every reading we have, newest first
DayShopPackPricePer kg
4 Oct 2026Zooplus UK12kg£58.49£4.87/kg
4 Oct 2026Zooplus UK1kg£6.99£6.99/kg
4 Oct 2026Zooplus UKEconomy Pack: 2 x 12kg£112.99£4.71/kg
4 Oct 2026Zooplus UKEconomy Pack: 5 x 1kg£31.49£6.30/kg
27 Sep 2026Zooplus UK12kg£58.49£4.87/kg
27 Sep 2026Zooplus UK1kg£6.99£6.99/kg
27 Sep 2026Zooplus UKEconomy Pack: 2 x 12kg£112.99£4.71/kg
27 Sep 2026Zooplus UKEconomy Pack: 5 x 1kg£31.49£6.30/kg
10 Aug 2026Zooplus UK12kg£58.49£4.87/kg
10 Aug 2026Zooplus UK1kg£6.99£6.99/kg
10 Aug 2026Zooplus UKEconomy Pack: 2 x 12kg£112.99£4.71/kg
10 Aug 2026Zooplus UKEconomy Pack: 5 x 1kg£31.49£6.30/kg

Your dog

Cost per day and grams for your dog

Alternatives

4 dry foods score 16 to 19 points higher and cost up to 24% more.

Compare side by side →
Meat
78% this food 41%
Carbs
about 8% this food about 40%
To feed
10% less per 1,000 kcal

+19 pointsCompare

Meat
76% this food 41%
Carbs
about 26% this food about 40%
To feed
24% more per 1,000 kcal

+18 pointsCompare

Meat
74% this food 41%
Carbs
about 27% this food about 40%
To feed
7% less per 1,000 kcal

+16 pointsCompare

Meat
73% this food 41%
Carbs
about 24% this food about 40%
To feed
25% less per 1,000 kcal

+16 pointsCompare

Carbs are a share of the dry food, with the water taken out.

Sources

Own-label food: checked against the retailer’s label.

Retailer-verified. This is the retailer’s own-label food, so there is no separate maker’s website to check it against. We publish it because the retailer’s label is complete and passes our consistency checks.

Page we read, saved 4 Oct 2026: Zooplus UK.

Score method v6.1.0 · ingredient notes v2.4.0

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